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Monetizing the Bring Your Own App Revolution

IT service providers are underestimating the scale of the “bring-your-own-app” trend by 7X. On average, employees are bringing 21 apps into businesses today, often without the knowledge or approval of business leaders, let alone the control of their managed service provider. Often, MSPs are hesitant to manage cloud apps due to concerns for security of data and corporate information in the cloud, or a lack of control of managing these applications. This is a trend that cannot be ignored, and service providers that get out in front of the trend will not only help their clients maintain productivity with today’s empowered workforce, but can also monetize their business.

This webcast will review the findings from our recent research and highlight the challenges and opportunities for IT service providers. As an attendee, you will:

- Gain valuable insight into the true scale and impact of BYOA
- Learn how to strengthen your role as a strategic partner
- Acquire key tactical steps to create services and drive new revenue from BYOA
Recorded Sep 16 2014 57 mins
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Presented by
John Purcell, Sr. Director, Products; Ted Roller, VP, Channel Development; LogMeIn
Presentation preview: Monetizing the Bring Your Own App Revolution

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  • Monetizing the Bring Your Own App Revolution Recorded: Sep 16 2014 57 mins
    John Purcell, Sr. Director, Products; Ted Roller, VP, Channel Development; LogMeIn
    IT service providers are underestimating the scale of the “bring-your-own-app” trend by 7X. On average, employees are bringing 21 apps into businesses today, often without the knowledge or approval of business leaders, let alone the control of their managed service provider. Often, MSPs are hesitant to manage cloud apps due to concerns for security of data and corporate information in the cloud, or a lack of control of managing these applications. This is a trend that cannot be ignored, and service providers that get out in front of the trend will not only help their clients maintain productivity with today’s empowered workforce, but can also monetize their business.

    This webcast will review the findings from our recent research and highlight the challenges and opportunities for IT service providers. As an attendee, you will:

    - Gain valuable insight into the true scale and impact of BYOA
    - Learn how to strengthen your role as a strategic partner
    - Acquire key tactical steps to create services and drive new revenue from BYOA
  • Managing applications in the age of BYOA: Reclaiming IT's strategic role Recorded: May 22 2014 44 mins
    John Purcell, Senior Director, Products, LogMeIn
    70% of organizations have a presence of BYOA and many expect the trend to increase over the next 5 years, according to a recent global study by Edge Strategies and LogMeIn.

    There is an enormous disconnect around the scale of BYOA and there are vastly different approaches to managing and monitoring BYOA today. Are you in control of BYOA at your organization and is your strategy built out to keep your IT environment secure while promoting employee productivity?

    Nearly 1,400 IT professionals globally provided insights into the state of IT Management in today’s “BYO” workplace. In this webinar, we’ll shed light on the impact of the increase in cloud applications and the Consumerization of IT and provide the key steps IT pros can take to embrace and manage this new reality.

    We will cover:
    - The reality of BYOA and the drivers that are diminishing the role of IT
    - The key findings that highlight the positive impact of BYOA
    - Insight into BYOA policies and approaches today and in the future
    - Next steps for IT to reclaim their strategic role
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LogMeIn understands the IT challenges facing SMBs and the MSPs that serve them. Our suite of solutions, including Cubby enterprise, Central and AppGuru enables intuitive, secure management of data, devices and apps.

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  • Title: Monetizing the Bring Your Own App Revolution
  • Live at: Sep 16 2014 5:00 pm
  • Presented by: John Purcell, Sr. Director, Products; Ted Roller, VP, Channel Development; LogMeIn
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