Big Data, Small Focus

Presented by

Steve Bates, Senior BI Developer, TSYS (on behalf of Tableau Software)

About this talk

In the financial industry, data is only getting bigger, but what we really want to know is what “Dave” is spending his money on, how he is spending it and how/why/what he might spend in the future. Attend this session to understand how TSYS is taking their ‘Big Data’ and building different personas around consumer spending.

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