The Power of Personalization: Guiding the Customer Journey with Tailored Content

Presented by

Emma Dunstone, VP of Marketing at Showpad | Christopher Pollot, RVP of Sales at Showpad

About this talk

Today’s customers expect vendors to immediately understand and address their individualized needs and pain points. Join this webinar to learn how to effectively incorporate highly personalized content into every engagement and how today’s most successful companies help guide their teams to victory. You’ll learn how you can: *Drive guided selling models for every buying cycle. *Empower your salespeople to personalize a compelling story for each customer *Give your sales reps and channel partners competitive advantage in sales situations

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Showpad delivers the world’s most intuitive sales enablement software, one that increases the effectiveness of your content by making it incredibly easy to find, present, share, and measure. Our platform enables organizations to equip their customers, partners, and sales reps with the right content at the right time, anywhere and from any device. Unlike traditional file sharing or content management systems, Showpad is the only platform that allows you to effortlessly present and distribute your content in a branded environment to all channels, over the cloud, and easily measure its impact on the business. With Showpad, sales and marketing teams work better together to advance conversations, inspire loyalty, and accelerate your business. Deploy Showpad quickly, and scale as your company and content grow.