What’s content got to do with it? Calibrating sales & marketing for success

Presented by

Heather Cole, SiriusDecisions | Dena Nejad, Showpad | Kyle Parrish, Showpad

About this talk

As companies race towards their revenue goals this year, 3 questions are typically on their mind: -Is your sales & marketing engine tuned for highest performance? -Are your teams aligned and executing effectively? -Do we know when we’ve achieved success, and how to continuously improve? In this webinar SiriusDecisions and Showpad will share insights on how leading organizations shift their Sales & Marketing engine into overdrive, putting them way ahead of the competition. You will be able to: -Define typical points of failure and areas of focus for your teams. -Align your teams and message to the buyer journey to speed sales. -Gaining a common destination with measurable goals and metrics.

Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (16)
Subscribers (3189)
Showpad delivers the world’s most intuitive sales enablement software, one that increases the effectiveness of your content by making it incredibly easy to find, present, share, and measure. Our platform enables organizations to equip their customers, partners, and sales reps with the right content at the right time, anywhere and from any device. Unlike traditional file sharing or content management systems, Showpad is the only platform that allows you to effortlessly present and distribute your content in a branded environment to all channels, over the cloud, and easily measure its impact on the business. With Showpad, sales and marketing teams work better together to advance conversations, inspire loyalty, and accelerate your business. Deploy Showpad quickly, and scale as your company and content grow.