WIPR and Brandstock present: Managing Business Risk: How Corporates do Searches

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Presented by

Jayne McClelland (Syngenta International), Cedric Freymond (Nestlé), Alessia Lorenzini, (Brandstock), Peter Scott (WIPR)

About this talk

One of the main challenges companies face with their trademarks is managing business risk effectively. In this on-hour webinar, we hear from leading brands about how they minimise risk by developing smarter search strategies to ensure that their trademark portfolios are robust and effective.
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