Best Practices for Corporate Domain Name Management in Uncertain Times

Presented by

Matt Serlin (Brandsight), Elisa Cooper (Brandsight), Tom Phillips (WIPR)

About this talk

Within the last two months, priorities for corporate domain name managers have been turned upside down. With an increase in domain name abuse and a renewed focus on cost containment, corporate domain name managers are now being presented with competing priorities that are seemingly at odds with one another. More than ever, corporate domain name managers are being asked to do more, with less. Given these changing priorities, join domain name industry experts Matt Serlin and Elisa Cooper as they share practical steps for: Paring domain name registrations and containing costs Identifying and remediating security risks Optimising portfolios and proving ROI They will also be sharing best practices for selecting service providers, designing and managing domain name programmes, and streamlining workflow.

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