Andrea Goodkind, Senior Marketing Manager, BrightTALK
A robust lead gen engine is at the core of any successful marketing programme. Generating, nurturing and closing prospects can be a tedious, herculean task for any marketer not equipped with the proper tools.
BrightTALK connects you with your best prospects to scale your pipeline success. In this seminar, we’ll discuss how BrightTALK can help you generate better quality leads through:
- Demand creating videos and webinars
- Enriched, targeted lead data to identify better prospects
- Automated features to drive audience and save your team time
- Access to over 4 million professionals that are 2x more engaged than the industry standard
Zerto found that their sales lifecycle was much shorter and that the webinar leads converted 40% better than using other methods. DNN saw an increase of over 400 leads to their database a month, and Limelight Networks increased their webinar pipeline contribution by 101% through BrightTALK. Join us on January 19th to find out why BrightTALK is a must have lead generation tool for any B2B marketer.