Socialize and Monetize: Building Your Business with Webcasts

Socializing your B2B business can energize and engage employees, customers, and prospective clients. Integrating and distributing content across social networks and blogs is not only raising awareness, but also driving ROI through improved search engine optimization (SEO), better customer service experiences, and increased customer engagement. Join Michael Crosson, Publisher with Socialmediopolis, and David Pitta, Sr. Marketing Manager, Demand Generation with BrightTALK, to learn the key steps to socializing your webcast programs.

Topics Covered:
- Creating a social content strategy
- Distributing content to your social ecosystem
- Measuring the ROI of your programs

Recorded Jun 22 2011 47 mins

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Presented by
Michael Crosson, Publisher, Socialmediopolis & David Pitta, Sr. Marketing Manager, Demand Generation, BrightTALK

Presentation preview: Socialize and Monetize: Building Your Business with Webcasts

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BrightTALK Academy

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