Christa Tuttle (Launch Marketing), Denise Court, CMO & VP Customer Success (PLNAR) and David Pitta, CMO (BrightTALK)
With companies across the world shifting strategies in response to COVID-19, marketers are tasked with thoughtfully responding to this crisis while also continuing to drive revenue. The way a business responds may well be the difference between a minor disruption and a major disaster. Hear from industry experts on how they are responding to the impact of the pandemic in real-time.
- Real-time response management tactics
- B2B go-to-market strategy
- Content and demand marketing strategy
- Thoughts on the future and how to reassess your efforts