Sales development teams are the front-line representatives of any organization. It's essential for marketers to partner closely with these teams to drive shared success. In this two-part series, we will walk through how BrightTALK's own marketing and sales development teams collaborate to drive pipeline and revenue at scale.
Walk away with actionable insights on:
- Best practices for targeting and qualifying prospects
- Creating effective follow-up strategies
- Establishing an always-on approach to alignment