The Do’s and Don’ts of Audience Engagement

Presented by

Jennifer Reed, Senior Marketing Programs Manager (BrightTALK)

About this talk

Webinars should be a crucial part of any marketing strategy. In order to effectively engage buyers, content creators need to take a more interactive approach to deliver a meaningful webinar. In this session, BrightTALK's Marketing Programs Manager Jennifer Reed will share the do’s and don’ts of audience engagement to make sure your content doesn't get lost in the sea of competition, whether you're a first-time presenter or a seasoned pro.

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The BrightTALK Academy features the fundamentals of executing webinars and best practices to develop channel owners into advanced hosts.