4 Customer Success Hacks to Identify your Ideal Customer Profile
Focusing on the wrong customer types and segments makes acquiring customers expensive and time-consuming and greatly increases churn. Conversely, having a clearly defined Ideal Customer profile is critical to rapidly scaling your SaaS or Subscription business. This webinar will show you four Customer Success hacks that you can use to easily identify your ideal customers, reducing your sales cycle and expense, while improving retention and growing Customer Lifetime Value (LTV).
RecordedSep 10 201446 mins
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The way we attract, develop and retain top talent today is far more strategic than ever before. Why evaluating sales people for your team, you must look beyond the skills on paper and understand how they fit into the big picture – today and in the future. This program will give tips for building the candidate pipeline in a large scale strategic way and engaging sales teams to align with your business with every sale.
Fred Diamond and John Asher discuss latest updates on the explosion of neuroscience studies on human communications and decision making. All of these research and study results have a direct application to sales.
Attendees will have specific implementable action items that will make an immediate impact on their closing rates.
DebCalvert - Moderator; Tim Hurson, Guy Nirpaz and Katie Christian
Customer Success is not the same as Customer Service or CX. Customer Success is about getting ROI and value for your customers, at every touch point with your organization. It's a tall order, but leading companies are committed to customer obsession. Learn more about Customer Success from the CEO of Totango in this panel discussion moderated by Deb Calvert and with innovative ideas from Sales Expert Tim Hurson. You'll see post-sale processes and customer relationships in a whole new way!
ConnectAndSell applies three principles to align customer success and sales:
- Our customer success managers are all former sales reps.
- Customer success managers lead our product test drives.
- We are our own customer: our customer success team owns our sales team’s successful use of our own product.
Everyone wants to improve Sales Productivity or "Revenue Per Rep." It's often a struggle, because the way we approach training and enabling reps is ineffective and doesn't support behavior change. In this webinar, Mike Kunkle will share how a new systems approach to Sales Enablement will radically improve your results.
Josh Curcio, Sam Balter, James Walters & Craig Cook
Inbound marketing works, inbound sales works…but independently they can only go so far. Learn how to plan an inbound strategy that keeps your sales & marketing teams on the same page, working towards the same objectives, and most importantly setting them both up for success.
LinkedIn is a powerful and underutilized tool for sales professionals.
In this webinar you will learn how to:
- Convert your profile from a resume to a resource
- Leverage LinkedIn to get warm introductions
- Find, share and engage on relevant content to be seen as a thought leader
The B2B market is shifting, and your approach to growing pipeline with sales development needs to shift along with it. Industry experts agree that playbooks from early 2010s won't cut it today. Laurie Page, Managing Partner for the Bridge Group, will cover the top four strategic sales development trends happening today and how to leverage them for success.
Join us for this session to gain higher growth in 2018 and beyond!
William Hung, Professional Speaker and American Idol Contestant
After working in the entertainment industry for over 13 years as a former American Idol contestant, he is now an inspirational speaker. He has used outbound marketing strategies in order to earn speaking opportunities to proactively grow his speaking business.
Although the benefits for inbound marketing strategies are well-documented, it is difficult to implement without an established brand for your company. This is where outbound marketing strategies can help you start the first conversations to build relationships with potential clients. Finding the right niche for a new business can require significant amount of trial and error. Therefore, reaching out to more prospects to generate leads is a sound strategy. Also, outbound marketing is necessary to build rapport with new decision makers. However, in order to be successful with outbound marketing, it is critical to have the right sales cadence and the right amount of human touch.
Being the best at what you do, doesn’t guarantee success anymore, innovators can enter a market and turn it on its head. We will explore where the ideas for the disruption come from and how you can disrupt through great questions. It’s better to be the disrupter than the disrupted.
Ever wonder why someone isn’t buying from you even though you know they need what you have? The answer lies in understanding their motivation and personality types. In this presentation, you will discover how to determine what drives your buyers decision-making so you can make more sales, faster.
As we've brought DocSend to market, we've experimented continually with every stage in the sales process to improve our productivity. In this webinar we'll share what we've learned, with the goal of providing actionable tactics and strategies you can use immediately to optimize your sales process.
New in 2017! Wondering what all the fuss is about? Tune in to find out what these 64 sales trainers, authors, researchers and thought leaders have been up to in creating The Sales Experts Channel. Deb Calvert will explain the community mission, introduce you to the Sales Experts, and preview upcoming content. Bonus materials and giveaways for all who subscribe to the Channel by the end of this live webinar!
Thomas Cox, Director of Sales Operations at Velocify
The “sharing economy,” with perhaps the best known example being Uber, is fundamentally changing the way the world works. Uber’s transformative business model brings down the cost of transportation and creates a better overall experience for consumers through better utilization of drivers to match consumer demand. The Uber business model is similar to the shift we are seeing in Inside Sales. Buyers want control and convenience whether they are looking for a ride to the airport or purchasing a software product for their business. Join in this discussion as we draw parallels to lessons that Inside Sales teams can leverage to better optimize their own sales processes to meet evolving buyer expectations.
Every company has sensitive and confidential data. it's important that we maintain data security and compliance within our retail teams and handle that data properly. It's equally important to prevent malware from infecting servers and computers and to protect the information and data coming into your organization.
Learn how to ensure privacy and security of sensitive production data by managing devices and channels within and outside your organization.
Roy Raanani, CEO & Co-Founder, Chorus.ai AND Mark Birch, Founder, Enterprise Sales Meetup
Predictive sales is taking sales by storm. We all know the benefits of being able to better predict our quarter or improve efficiency by having "AI" tell us what to do next. We've seen this for outbound dialing and prospecting - but what truly closes a deal are the high quality, effective conversations our sales reps have with the Decision Maker. In this talk, we'll discuss how AI can work for you to supercharge rep feedback and coaching, and help you figure out what's working when you close deals.