How to Use Live Streaming for More than Just Live Streaming Stuff

Presented by

Jeff Gadway, Director of Product Marketing, Vidyard

About this talk

Whether you ask marketing, corporate comms, or HR, they’ll all tell you that live streaming is a growing part of how they do business. It's a powerful tool for connecting remote audiences to live, brand-building moments, but its power extends beyond a one-way broadcast. Learn how to master going live and keeping that engagement rolling. Join this webinar and learn: • 5 ways to use live streaming to connect with customers and employees • How to generate leads from live streamed footage • How to measure the performance of your live streams • What to consider when evaluating a live streaming solution

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If video is part of your marketing strategy, you need a way to measure its impact on revenue. As the world’s leading video marketing platform, Vidyard can show you exactly how viewers interact with your videos. This means you can continuously improve your marketing strategy based on measurable results. Along with hosting your video content, Vidyard reveals who’s watching your videos, and for how long with detailed viewer analytics and engagement data you can push directly into your MAP and CRM. Transform viewers into customers today.