As the world resets, how do you retain players & create lifelong relationships?

Presented by

VentureBeat x Xsolla

About this talk

Gamers are very passionate about their entertainment. When the global community went into quarantine, the number of at-home gamers rose to new levels in the first half of 2020. As we all reset how we live and operate, the question becomes: How do you retain your new and loyal users, and keep them happy in your gaming ecosystem? In this webinar, you will hear insights and learn: - Why is it important to build loyalty programs through subscriptions with players now? - How has consumer mind shift led to subscription-based gaming experiences? - What does it take to keep new players loyal? Speakers: - Dean Takahashi, Lead Writer, GamesBeat - Berkley Egenes, Vice President of Marketing, Xsolla focusing on Subscriptions & Monetization - Raph Koster, CEO, Playable Worlds - Deepthi Menon, SVP, Words With Friends, Zynga
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