Gain a Competitive Edge in Telecommunications with Location and Data Science

Presented by

Tim McKenzie, Business Solution Architect - Cloud Solutions, Precisely

About this talk

Topics covered in this presentation include: - Challenges CSPs face today in using data for network planning, including new 5G infrastructure and optimizing existing wired networks for both end users and backhaul customers - Understanding and implementing accurate address and geocoding data across multiple use cases, including customer acquisition - How a Master Location Data approach can efficiently augment lat/long and address data with detailed attributes needed by engineers and marketers

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Precisely is the global leader in data integrity, providing accuracy and consistency in data for 12,000 customers in more than 100 countries, including 90 percent of the Fortune 100. Precisely’s data integration, data quality, location intelligence, and data enrichment products power better business decisions to create better outcomes. Learn more at