Accelerate Confident Decision-Making with Data Enrichment

Presented by

David Stodder, Senior Director of Research for BI, TDWI | Dylan Conrad, Data Product Manager, Precisely

About this talk

Data powers all analytics today—driving industry workflows from customer and market intelligence to property underwriting, risk management, and resource allocation. Internal structured data alone is not sufficient—it is imperative to enrich your data. Data enrichment helps leaders make intelligent decisions with contextual information to help extract deeper business insights. Most importantly, data enrichment can help better utilize existing tools and resources to gain competitive advantages through confident decision-making. Understanding your data in the context of location opens the door to more intelligent business decisions. Organizations can gain powerful new insights from curated data sets, adding value by linking business data records to real-life locations. Join this webinar for presentations and a roundtable discussion about how to realize the value of incorporating data enrichment into current business processes for better-informed, data-driven decisions. Join us to learn: - Data enrichment practices for driving better decisions in location intelligence and data. - Leveraging trusted attributes to inform machine learning and other analytics models - How to easily incorporate accurate, complete, and current data into business processes
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Precisely is the global leader in data integrity, providing accuracy and consistency in data for 12,000 customers in more than 100 countries, including 90 percent of the Fortune 100. Precisely’s data integration, data quality, location intelligence, and data enrichment products power better business decisions to create better outcomes. Learn more at