What is Data Management - an Introduction and Reminder

Presented by

Sue Geuens

About this talk

Data Management covers a multitude of capabilities with tentacles in all parts of the organisation. Implementing “good” Data Management is exceptionally tough and takes much effort, time and energy. The session will cover: • What is Data Management? • Why does it matter? • Where is the value – considering it doesn’t generate income? • How can we “sell” the need for Data Management?
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Welcome to the DAMA channel, the Data Management Association providing professional certification (https://www.dama.org/content/certification) & Data Management Body of Knowledge (https://www.dama.org/content/body-knowledge) to members around the world. Our presenters cover topics across the spectrum of Big Data, keeping current on the growing industry. Make sure you check out some of the benefits of membership (https://www.dama.org/content/about-us).