Create EPIC Emails using Email Framework

Presented by

Backtheesh Selvaraj, Principal CX Consultant, Aspire Systems

About this talk

With this webinar, you will hear from Backtheesh Selvaraj, Principal CX Consultant at Aspire Systems on the latest fix for personalized emails on a large scale. This can be achieved with a simple and smart Email Framework built on the Oracle CX Marketing platform. Key Highlights: 1. Why Email is still Important? 2. Difficulties faced in Email Creation 3. Email Framework – How it works & Benefits 4. Creation of EPIC emails using Framework 5. Use-case of a Life Insurance Firm 6. Best Practice Recommendations

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Aspire Systems is a global technology services firm serving as a trusted technology partner for its customers. The company works with some of the world's most innovative enterprises and independent software vendors, helping them leverage technology and outsourcing in Aspire’s specific areas of expertise. Aspire System’s services include Product Engineering, Enterprise Solutions, Independent Testing Services and IT Infrastructure & Application Support Services. The company currently has over 1,400 employees and over 100 customers globally. The company has a growing presence in the US, UK, APAC, Middle East and Europe. For the 6th time in a row, Aspire has been selected as one of India’s ‘Best Companies to Work For’ by the Great Place to Work® Institute, in partnership with The Economic Times.