From AI to Virtual Reality - How Storage is Shaping the Future of Media & Film

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Presented by

Jeff Greenwald, Dir Sales; Erik Weaver, Global Dir. of M&E; Hal Woods, VP & CTO - Western Digital

About this talk

Hollywood has been innovating for over a hundred years, and storage has been along for the ride. With the onset of the digitization of film, moving from HD to 8K and eventually 16K film, file sizes are soaring! A film that once generated 112GB an hour may soon reach 86TB. Therefore storage has leaped to the forefront of film, becoming a critical factor in how movies are archived, streams are stored, and how much broadcasts and movies will cost. Jeff Greenwald, Director Sales, M&E; Erik Weaver, Global Director of M&E; and Hal Woods, VP & CTO Data Center Systems of Western Digital as they discuss: - The Age of Digitization & Future Trends in M&E - How Technology Transforms the Future of Film - Storage Solutions for the Future of Film From the movie set, through the camera, to the big screen, or little screen, it’s time we included ‘storage’ in our closing credits.

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Western Digital Corporation is an industry-leading provider of storage technologies and solutions that enable people to create, leverage, experience and preserve data. The company addresses ever-changing market needs by providing a full portfolio of compelling, high-quality storage solutions with customer-focused innovation, high efficiency, flexibility and speed. Our products are marketed under the HGST, SanDisk and WD brands to OEMs, distributors, resellers, cloud infrastructure providers and consumers.