How Manufacturers Can Win Developers and Create Thriving Ecosystems

Presented by

Shideh Rahmanian, Senior Product Marketing Manager

About this talk

The number of manufacturing companies with platform strategies is on the rise. However, many of these organizations are poised to stumble because they are overlooking one of the most important aspects of a thriving platform: an ecosystem of third-party products and services that offers developers a clear path to monetization. The competition for developers is growing. By 2023, over 500 million digital apps and services will be developed and deployed using cloud-native approaches. With demand at an all-time high, demand for business application developers is also at an all-time high, which means manufacturers must recruit from a shrinking talent pool. This webinar explores how to attract developers to your platform and how to keep them there with a strong monetization strategy.
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