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Retail | Big Data + Project Why: Understanding Demand

Arca Continental desired to extract maximal value from their big data, so they held a competitive bake-off between a host of software vendors & software service providers to discover which path would be best to drive organizational big data unity. Neal Analytics rapidly rose to the top of the service providers through a consistent, deeply focused data science methodology. This methodology, paired with ARCA’s visionary leadership, led to a clear, ROI-based Big Data roadmap, and an intriguing pilot project, exploring the demand drivers for Arca Continental’s key markets & channels.
Recorded Nov 18 2015 45 mins
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Presented by
David Brown & Dias, Neal Analytics; Lizeth Refugio & Jose Gerino Ramirez, Arca Continental
Presentation preview: Retail | Big Data + Project Why: Understanding Demand

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  • Title: Retail | Big Data + Project Why: Understanding Demand
  • Live at: Nov 18 2015 5:30 pm
  • Presented by: David Brown & Dias, Neal Analytics; Lizeth Refugio & Jose Gerino Ramirez, Arca Continental
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