How IKEA monitors and evaluates the performance of their website

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Presented by

Magnus Dahl, Product Specialist, Web Customer Meeting Points, IKEA Digital, Nadeem Mian, Akamai

About this talk

A slow-performing or error-prone website can cost millions in lost revenue. That’s why digital performance management is IKEA’s key to monitoring, optimising, and validating the business impact of web performance strategies. This Webinar, in partnership with Ingka Group and Internet Retailing, reveals how IKEA measures website performance, and the different strategies they employ to improve it. We’ll learn how: - Real user data helps IKEA monitor and evaluate the performance of their website - The split between mobile and desktop impacts performance - IKEA optimises the front end of their website for performance improvements - IKEA handles the tradeoff between web performance and 3rd party javascript
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