Code Less, Optimise More: How to Automate Image and Video Management at Scale

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Presented by

Adam Newman Global Sr. Product Manager, Web Performance Solutions Akamai, Sven Dummer Global Sr. Product Market

About this talk

Our lives have shifted online. Without the ability to see and touch, images and videos are providing the connections to our physical world. Consumers rely on what they can see online before making a buying decision. But these are also times of limited bandwidth and network overload. Media-rich websites and apps are creating challenges for marketers, visual design teams, and web developers alike. Delivering high-quality images and video with speed and impact is more difficult than ever. Nothing is more frustrating for consumers if they want to zoom in on a detail and all they get is a pixelated, blurry mess. Imagine all your videos and images delivered in the optimal format, tailored to the screen size of each end user, and always with the best possible visual quality — all without the need to touch your code or your image and video files. And imagine you could do this in a heartbeat across all your websites and apps without having to touch every single one of them. Too good to be true? In this webinar, we will introduce and demonstrate how Image & Video Manager can be used to: - Simplify and automate the process of image and video optimisation - Deliver the right formats, sizes, and visual quality tailored to each end user’s specific browser, device, and network connection in real time - Decrease page weight by reducing file sizes without quality degradation - Do all of the above without the need to write complex code and generate countless derivative renditions of your media assets - In fact, do all of the above without writing any code, generating any derivatives, or making any changes to your digital asset management (DAM) You’ll also learn about next steps for your free trial of Image & Video Manager.

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