How Industry Leading Brands Use Content to Drive Lead Generation

Presented by

Bree Nakatani, Director of Customer Success, Wishpond & Kelly O'Hara, Content Marketing Consultant, Uberflip

About this talk

Did you know that only 44% of B2B content marketers know what successful or effective content marketing looks like? That means that 56% of content marketers are aimlessly creating content without any direction or end goal. This content is not generating traffic, leads, or sales. Watch this webinar to learn what effective content marketing looks like.

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Learn how the best B2B marketers create content, convert leads, and nurture them into customers.