From Healthier Data to Happier Patients: How CDPs Can Help Drive Personalization

Presented by

Jake Spencer, Product Marketing Manager, Tealium and Ted Sfikas, RVP of Solutions Consulting, NA and LATAM, Tealium

About this talk

Personalization is a top priority in almost every industry. What if there were a way to personalize the patient experience? Better patient care starts with better data. Join us as we discuss how healthcare businesses can deliver personalized care and increase engagement by collecting and unifying data across channels in real time. During this webinar, you'll discover how to: - Leverage real-time, unified data to build stronger relationships with patients - Deliver more timely/targeted messaging and better digital experiences - Keep patient data safeguarded and secure with an end-to-end Customer Data Hub that is secured to privacy and industry regulations, including HIPAA. - And much more!

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Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. The company’s industry-leading customer data platform, comprised of an enterprise tag management solution, omnichannel customer segmentation and action engine, and suite of rich data services, creates a vendor-neutral data foundation that spans web, mobile, offline and IoT.