Taking the Cross-Channel Plunge: Swan Dive Into Consistent Customer Experiences

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Presented by

Ted Sfikas, Tealium; Lauren Harris, Quantum Metric; Christine Tran, Invoca

About this talk

Customer behavior changes rapidly, and if you’re not agile with your customer insights, you risk losing out on revenue and building customer loyalty. Creating a seamless flow of cross-channel insights across your tech stack could mean the difference between thriving or surviving in the customer experience battleground. Join Tealium, Quantum Metric, and Invoca to learn: - Solutions to the key challenges brands face in creating customer continuity across multiple channels - How to create seamless experiences using customer data - Real-world examples of seamlessly tying together online and phone experiences
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Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. The company’s industry-leading customer data platform, comprised of an enterprise tag management solution, omnichannel customer segmentation and action engine, and suite of rich data services, creates a vendor-neutral data foundation that spans web, mobile, offline and IoT.