Stack the deck: How to get best-of-breed martech to work in your favour

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Presented by

Patrick Milburn, Mezzo Labs, Anthony Chan, Braze, Mark Van Den Haak, VP of Sales Tealium

About this talk

Is it possible to get hyper-personalised experiences at speed and scale? Is it safest to go to a single vendor for a big-bang marketing cloud solution? Or play the hand you’ve been dealt, and use best-of-breed to build your own marketing cloud? Join us for an action-packed live fireside chat, ‘Stack the Deck’, on Thursday, 17th September, 12PM SGT. Get all the insights from our industry expert speakers: - Patrick Milburn, MD Hong Kong & Singapore, Mezzo Labs - Anthony Chan, MD Partners and Growth APAC, Braze - Mark Van Den Haak, VP of Sales, Tealium The discussion will be fuelled with: - With so many CDP vendors out there, what does a CDP actually do? - What does Customer Experience cover? - Do we need a CDP for different customer lifecycle stages? - What does a best-of-breed messaging and lifecycle engagement solution look like? - What should I expect as the outcome of investing in best-of-breed messaging? Please bring along any questions you may have for a live Q&A after the discussion. Register now to save your seat.
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Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. The company’s industry-leading customer data platform, comprised of an enterprise tag management solution, omnichannel customer segmentation and action engine, and suite of rich data services, creates a vendor-neutral data foundation that spans web, mobile, offline and IoT.