Case Study Short: Tealium + Adore Beauty

Presented by

Hakan Gogebakan, Enterprise Customer Success Manager, Tealium

About this talk

Retailers today are faced with new challenges like digital surges, third-party cookie loss, and heightened consumer privacy demands. And amidst all this change, customers are demanding more personalized and relevant experiences. So how can retailers deliver on these expectations? Well you’re in luck. Tealium can help! See how Australia’s largest beauty retailer, Adore Beauty, increased engagement by 400% and achieved 249% revenue growth. In this 15 minute Case Study Short, we’ll walk you through Adore Beauty's case study and you'll also learn: - Key strategies for navigating the changing customer landscape - How to use unified customer profiles to tailor experiences in real time - Ways to foster one-to-one customer relationships to boost loyalty and retention rates

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Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. The company’s industry-leading customer data platform, comprised of an enterprise tag management solution, omnichannel customer segmentation and action engine, and suite of rich data services, creates a vendor-neutral data foundation that spans web, mobile, offline and IoT.