The Future of Trust: Resolving the Privacy-Profitability Paradox

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Presented by

Mathew Norton, Deloitte | Kate Monckton, Deloitte | Nick Dennis, Tealium | Mandy Eyles, Tealium | Anna Koleth, Tealium

About this talk

In this session, Tealium and Deloitte industry experts will: - Share the main findings of the Deloitte Australia Privacy Index 2023, covering what consumers think and where organisations fall short. - Explain the competitive advantages related to data rights and responsibilities. - Describe how changing privacy laws affect the responsibilities of directors under the Corporations Act 2001 (Cth) and similar federal company laws in key APJ markets. - Highlight the benefits of a data centre of excellence to effective data governance and data democratisation - Showcase Tealium's Trusted Customer View release, including Consent Integrations. - Illustrate how Tealium can promote privacy-led value realisation across the data supply chain
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Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. The company’s industry-leading customer data platform, comprised of an enterprise tag management solution, omnichannel customer segmentation and action engine, and suite of rich data services, creates a vendor-neutral data foundation that spans web, mobile, offline and IoT.