Are Bot Operators Eating Your Lunch?

Did you know 30% of Ecommerce website visitors are unsavory competitors, hackers, and fraudsters? Fact is, online retailers are particularly susceptible to the effects of advanced bot threats, including competitive tactics like price scraping, product matching, variation tracking and availability targeting. Even worse, security breaches such as transaction fraud and account takeovers endanger the overall security of your website, customer base, and brand. When aggressive scrapers caused repeated site slowdowns, Brian Gress, Director of IT Systems & Governance at Hayneedle, said enough was enough. Key takeaways include how to: - Stop competitors from scraping your prices and monitoring your inventory - Reduce chargeback fees due to transaction fraud, carding and account hijacking - Optimize your conversion funnel and enjoy clean analytics and KPIs - Protect your brand image, reputation and SEO rankings Brian Gress is Director of IT Systems & Governance at Hayneedle where he leads the network and infrastructure, IT security and compliance, quality assurance, and change management functions and teams. Mr. Gress holds undergraduate and graduate degrees in information systems, is a certified chief information security officer and auditor, as well as a licensed PCI internal security assessor. Mr. Gress also spent several years teaching as an adjunct professor at the University of Nebraska College of Information, Science and Technology.