Insiders Panel: Next-Level Behavior Change in Your Awareness Program

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Proofpoint Security Awareness Product Management Expert & Customers

About this talk

According to the newly-released 2021 Verizon 2021 DBIR report, human error is a driving factor in 85% of breaches|1. Security awareness programs are usually comprised of activities like mock phishing and training, but it takes more than standard activities to drive behavior change. To advance their programs, administrators have to think about new ways of engaging users & stakeholders, changing behavior, and measuring success. Join our 1-hour panel as we talk to Masha Arbisman, Behavioral Engineering Manager at Verizon Media, and Bernadette Pasteris, IT Security Training Analyst at Mount Royal University, about how they’ve taken their programs to the next level by:   - Thinking differently about user incentivization - Using behavioral psychology to engage their people - Getting internal buy-in and building advocacy groups Measuring and sharing key outcomes of user behavior change 1|Verizon. "2021 Data Breach Investigations Report." 2021.
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Proofpoint, Inc. is a leading cybersecurity and compliance company that protects organizations’ greatest assets and biggest risks: their people. With an integrated suite of cloud-based solutions, Proofpoint helps companies around the world stop targeted threats, safeguard their data, and make their users more resilient against cyber attacks. Leading organizations of all sizes, including 85 percent of the Fortune 100, rely on Proofpoint for people-centric security and compliance solutions that mitigate their most critical risks across email, the cloud, social media, and the web.