Watch our latest webinar on the Pharmaceutical & HealthCare Marketing BrightTALK channel: Global Growth Markets CEO Pete Read talks about Indonesia’s healthcare market fundamentals, the challenges faced, improvements in progress, how technology can help and opportunities for investment.
RecordedJan 20 201626 mins
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The Pharmaceutical Marketing Group - PharmaLex Ireland
As we move closer to the UK’s deadline for leaving the EU, now is the time for pharma companies to bring decisions forward and make sure you are prepared for all outcomes. With John Hill from PharmaLex Ireland and Iya Nejdanov.
Jodie Green, Consultant at United Nations and CEO at Little Dragon Digital
Join our free webinar to take your SMM to the next level—for any budget or skill level.
The essentials we’ll cover include:
- Budget: The #1 tactic you can use right now with no budget and reach over 1 million leads!
- ROI: How to assign meaningful metrics to your campaigns
- Hashtags: Why you need them and how to optimize them
In this webinar, Natalie Yeadon, Co-owner and Managing Director of Impetus Digital, will share her insights on the topic "The Power of Habit - Creating Positive Feedback Loops in Healthcare".
Register Now and Learn:
> What is a “habit” - understanding the brain, willpower, and automaticity
> How is automaticity developed?
> How to leverage prompts to trigger positive HCP behaviours
> Different ways to make HCP behaviour changes achievable
> The principles behind HCP behaviour motivation
> How to leverage virtual platforms to inspire habits
This Webinar is brought to you by TPMG (The Pharmaceutical Marketing Group) and Ilya Nejdanov.
Barcelona eyeforpharma 2015 highlights: Philippe Kirby, Merck, David Hunt, Havas LYNX, and Richie Bavasso, Agnitio share their views on digital pharma trends. Includes commentary on customer engagement in pharma and next step in multichannel marketing.
Multi channel pharma marketing that's relevant for every stakeholder. Empower healthcare professionals' patient engagement. Digital communications for stakeholders through the whole treatment pathway.
The media has an insatiable appetite for stories about how science and discovery is saving, improving, and extending people's lives. Outreach, story development, case studies, content marketing, social media programs, etc. are critical to creating customer awareness and driving drug sales. Will show you how you can use simple analytics to track and manage media benchmarks for your drug brands, competing brands, and the diseases and health care issues afffecting your market. Set your PR compass for success. Learn how you can use earned media analtyics to get practical, valuable, actionable insight into your brands' health and your PR outreach.
Watch our latest webinar on the Pharmaceutical & HealthCare Marketing BrightTALK channel: Global Growth Markets CEO Pete Read talks about Indonesia’s healthcare market fundamentals, the challenges faced, improvements in progress, how technology can help and opportunities for investment.
Pete Read from market information firm Global Growth Markets outlines the current situation in China's private hospital sector, government reforms and opportunities for investment.
Making the Impressional Personal: Best Practices for Customizing Non-personal Promotion. Interview with Darshan Kulkarni, Leif Goranson, Tom Jones. December 4, 2015 Philadelphia. By Pharmaguy John Mack.
Pharmaguy's point of view regarding pharma mobile medical apps -- especially apps designed to be used by physicians as aids to diagnosis. There's a need to self-regulate - i.e., create standards of practice - regardless of possible FDA regulations.