Data Literacy: The Key to Data-Driven Decision Making

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Presented by

Jennifer Belissent, Principal Analyst, Forrester and Aaron Kalb, Chief Data Officer and Co-founder, Alation

About this talk

Despite the cross-industry drive to be data-driven and huge investments in self-service tools, enterprises still struggle to connect data to decision-making. According to research from Forrester, “91% of data and analytics decision-makers report that improving the use of data insights in decision making is challenging for their organizations” — even as 85% rank it as a priority. Why is there such a gap? Many data consumers lack the confidence and understanding needed to use data effectively — emphasizing the need to raise the bar on data literacy. On April 29th at 10am PT, join guest, Jennifer Belissent, Forrester’s expert on data literacy, and Aaron Kalb, Alation’s chief data officer and co-founder, for a deep dive into data literacy for the enterprise. In this webinar, you will learn: ● Why data literacy is critical for data-driven decision making ● How to assess the level of data literacy in your organization ● What tools and programs can help you raise the bar on data literacy ● How to continually engage the organization in data learning. If you are invested in an insights-strategy, are a business intelligence leader, analytics professional, or data practitioner that wants to understand how a strong data literacy initiative can improve cross-team collaboration and strengthen data insights, this is a can’t miss webinar. Register today to save your spot.
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Alation is the leader in enterprise data intelligence solutions, including data search & discovery, data governance, data stewardship, analytics, and digital transformation. Alation’s initial offering dominates the data catalog market. Thanks to its powerful Behavioral Analysis Engine, inbuilt collaboration capabilities, and open interfaces, Alation combines machine learning with human insight to successfully tackle even the most demanding challenges in data and metadata management. More than 500 enterprises drive data culture, improve decision-making, and realize business outcomes with Alation, including AbbVie, American Family Insurance, Autozone, Cisco, Draft Kings, Exelon, Fifth Third Bank, Finnair, Munich Re, NASDAQ, Parexel, Pfizer, Salesforce, Virgin Australia, and Vistaprint.