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Quizzes and Context

As a marketer, it can often seem like you're tasked with two enormous challenges: finding the right people AND converting them into loyal customers.

It can be hard to both produce enough of the right content, and get it in front of the right people with clear objectives in mind. We get it. So how do you make life easier on yourself, while knocking both objectives out of the park?

Join Movable Ink and Boombox as we discuss high-yielding techniques and tools for generating leads and converting them into customers. We'll cover:
- How quizzes can be great content for generating leads and provide a personalized experience for your audience
- The customer buying journey and how to detect where in the journey your customers are
- How to nurture these leads with dynamic email and convert them into loyal customers
Recorded Aug 20 2015 47 mins
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Presented by
Austin Miller, Director of Demand Generation at Movable Ink and Owen Fuller, Chief Evangelist at BoomBox
Presentation preview: Quizzes and Context

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The latest news, research and advice from the leaders in Contextual Email Marketing. These webinars will inform and inspire innovative email marketers to create truly personalized, one-to-one email experiences, which lift engagement, drive traffic and convert customers.

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  • Title: Quizzes and Context
  • Live at: Aug 20 2015 1:45 pm
  • Presented by: Austin Miller, Director of Demand Generation at Movable Ink and Owen Fuller, Chief Evangelist at BoomBox
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