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7 Steps to a Successful Mobile Launch: 1. Define success

Most business leaders we work with say they know what success means to them and they are surprised to see how success is interpreted differently across functions and levels in their organization. Using a case study from Facebook, this session gives participants tools to align their team on goals, metrics and success for a mobile launch. By the end of the session, they will understand how to create a business equation and identify the one success metric they need to watch.
Recorded Feb 16 2016 41 mins
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SC Moatti
Presentation preview: 7 Steps to a Successful Mobile Launch: 1. Define success

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  • Title: 7 Steps to a Successful Mobile Launch: 1. Define success
  • Live at: Feb 16 2016 7:15 pm
  • Presented by: SC Moatti
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