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Slack head of growth Merci Victoria Grace on constantly beginning

How do you bring new users on board in ways that keeps them coming back? Slack head of growth Merci Victoria Grace reveals the secrets behind Slack new user experience including building a culture of shoshin (the “beginner’s mindset”), cultivating empathy for new users and more. Prior to joining Slack, Merci ran her own mobile company and most recently, was the Director of Product Management at Gigwalk, a mobile workforce platform.
Recorded Jul 28 2016 55 mins
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  • Zillow fmr Product Lead on Winning With Low-Velocity Products Recorded: Feb 7 2019 60 mins
    Elissa Kline
    Building a highly-addictive experience is all the rage. But what do you do when your product solves a problem that consumers only face in rare circumstances? What are the best practices when your product isn't used daily, weekly, or monthly? Zillow fmr Product Lead Elissa Kline will speak about the lessons she’s learned to create impact with low-velocity products - from focusing on building trust with your customers’ first product interactions to establishing complementary use cases. In addition, she will talk about how leading companies find ways to build products that are more valuable and ubiquitous than the competition.



    About the Speaker: Elissa Kline is the Head of Product at Point, an early-stage real-estate FinTech company. Point is building a marketplace to enable homeowners to diversify their wealth by selling some of the equity in their homes without taking on additional debt. Prior to Point, Elissa was at Zillow where she oversaw the product roadmap for tools targeted at landlords and property managers. She is a director of the Cushing's Support & Research Foundation and was formerly a co-director of Cents Ability. Elissa holds a BA from Harvard College and an MBA from the Tuck School of Business at Dartmouth.
  • Flatiron Health Product VP on Building Trust Recorded: Jan 24 2019 66 mins
    Keith Cowing
    Speaker Bio: Keith Cowing is the VP of Product Management at Flatiron Health, where he builds products to help cancer patients live longer and healthier lives. He is also a career advisor at keithoncareers.com. Prior to joining Flatiron, Keith was the founder and CEO of Seamless Receipts (acquired by Sailthru) and a product manager at Twitter and LinkedIn. He received an MBA in entrepreneurship and a bachelor of science in electrical and computer engineering from Cornell University.


    Session Description: Trust is your fuel for success. But how do you build trust with customers so they buy and recommend your product? How do you convince investors to fund your idea? How do you get cancer doctors to trust your software in life and death situations? Flatiron Health Product VP Keith Cowing will answer these questions and more as he walks through his experience in building products, building companies, and building trust with demanding customers.
  • TechCrunch Product Lead on Managing Legacy Products Recorded: Jan 24 2019 50 mins
    Nicole Wilke
    Brand new products are built under great blue skies of possibility. It is much simpler to build a great product from the ground up than it is to inherit an in-market product with a long history and turn it around. Given our desire to innovate and move forward, how to do you work with members of your team who are used to “the way things have always been?” Most importantly, how do you connect with customers who feel the same way? TechCrunch Product Lead Nicole Wilke talks about the advantages of working on legacy products and review strategies that can drive them forward without having an existential crisis.



    About the Speaker: Nicole Wilke is the Head of Product at TechCrunch - where she leads the company's product, design, and engineering efforts. In addition to her work at TechCrunch, Nicole has overseen high profile products at Disney Interactive and Wired. She has also held roles as a management consultant and as a product designer.
  • Doppler Labs fmr CEO on Building For Your Ears Recorded: Jan 17 2019 50 mins
    Noah Kraft
    Speaker Bio: Noah Kraft is the former co-founder and CEO of Doppler Labs - which developed the first in-ear computer that harnessed the power of voice-driven commands and audio technology. Named as a Forbes 30 under 30 honoree in 2017, Noah led an 80-person team across all product functions at Doppler Labs. Earlier in Noah’s career, he worked for a number of startups in the tech and music industries in New York City.

    Session Description: In addition to innovations in mobile tech, the wearable revolution is completely changing how customers utilize products and interact with technology. Specifically, audible cues and commands from in-ear products have introduced a whole new level of interactivity and engagement. What factors led to the development of the products built for your ears and how do they become a reality? Doppler Labs fmr CEO Noah Kraft talks about how and why his team attempted to build the first in-ear computer - and examine the challenges that startups face in shipping software-enabled hardware.
  • Headspace Product VP on Building for Voice Recorded: Jan 10 2019 61 mins
    Randhir Vieira
    Just as mobile design has become essential for modern products, voice interaction design represents the next frontier in product design. By 2021, more than 1.8 billion people will be using digital voice assistants. As product managers, how can you integrate digital voice commands into your product ecosystem? Headspace Product VP Randhir Vieira talks about the the challenges and opportunities that digital voice technology presents - from reimagining your product design process to revolutionizing the ways in which customers interact with your product.

    About the Speaker: Randhir Vieira is the VP of Product at Headspace - leading the product team to achieve the organization’s mission of improving health and happiness around the world. Prior to Headspace, Randhir was the Chief Customer Officer at Mindflash, a leading cloud-based Learning Management System. He was also the VP of Product and Customer Care at Eyefi - and Senior Product Director at Yahoo.
  • Alexa fmr Product UX lead on Voice-Driven Products Recorded: Jan 10 2019 75 mins
    Phillip Hunter
    Over the long-term, voice-driven products could be more disruptive than mobile products. As a result, how do product and design approaches need to evolve and adapt to make way for digital voice innovation? Alexa fmr Product UX lead Phillip Hunter will break down the anatomy of interactive voice products - outlining the opportunity landscape and how to be successful with voice-driven products. In addition, Phillip will cover strategic approaches to voice-driven products across development stages - including design, prototyping, evaluation and iteration.



    About The Speaker: Phillip Hunter is the VP of Product at Pulse Labs - creating user experience solutions for voice-driven products. Prior to joining Pulse Labs, Phillip led the user experience team for Alexa at Amazon. In addition, Phillip managed user experience team for Amazon Web Services. Before his career at Amazon, Phillip worked on design teams at Microsoft’s application services group - including Bing, Office and Skype.
  • 2018 Holiday Party aka Festivus of Creative Design Recorded: Dec 20 2018 42 mins
    Jon Lax
    It’s the most wonderful time of the year - and I’m delighted to host our annual Holiday Party! For our last event this year, we’re celebrating in style with a “Festivus of Creative Design”:

    - Featured guest: Jon Lax, head of AR/VR design at Facebook

    - Extra yummy snacks including cookies that you will personally decorate

    - Cookie decoration contest on Instagram - with super cool prizes!!

    - Take your picture with our pro photographer behind a fancy backdrop

    - And, we’ll give away our first-ever $5,000 product scholarship to an underprivileged student
  • Crossing The Chasm Guru on Planning For Launch Recorded: Dec 6 2018 61 mins
    Michael Eckhardt
    Before you bring a new product to market, it’s important to create a solid foundation through effective planning. In order to get things started, it’s important to pause and think - am I asking the right questions? Most importantly, are these questions framed around building long-term success? Crossing The Chasm Guru Michael Eckhardt will discuss Planning For Launch - sharing the three most important questions that product teams must answer before launching the next big thing. In addition, every attendee will receive a copy of Chasm’s latest book “Crossing The Chasm 3.0” - featuring success stories from the newest stars in the tech world.

    Speaker Bio: Michael Eckhardt is a Managing Director at Chasm Institute - providing tech companies with tools and resources to advance their business goals. For over 15 years, Michael has worked with hundreds of tech companies to accelerate target market results and scale profitable revenue growth. In addition, Michael leads workshops for tech executives and their teams to develop product/market strategy - including Adobe, Spotify, Autodesk and Nest.
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    Mike Maples
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    Brian Gill, SVP Technology, Nordstrom
    Customer interactions with technology are more connected to the human touch than ever before. With the increasing use of wearables and gesture commands, how can you effectively use technology to provide customers with a personalized experience? Join Nordstrom SVP Brian Gill for a discussion on the importance of customer experience. Brian will share his experience in applying a personal touch to technology strategy in order to connect with more customers.

    About The Speaker: Brian Gill is the SVP of Technology at Nordstrom, focused on strategic planning and digital platform development. In addition, Brian’s team manages store technology and operational excellence initiatives. With more than 20 years of experience, Brian also served as Chief Technology Officer at Hotwire, Inc., an operating company of Expedia, Inc. In this role, Brian managed Hotwire’s platform technologies and the company’s data science team.
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    Michael Sippey
    TOPIC: Medium Product VP on Blending Taste and Science

    Consumer product management sits at the nexus of engineering, design and data science. As a product manager, how do you facilitate collaboration and conversation between these disciplines? Most importantly, how do you deliver compelling experiences for users that move the needle for your business? Medium Product VP Michael Sippey will share his experiences in leading design-forward product organizations. In addition, Michael will outline principles you can use to blend taste and science in your product development process.

    About the Speaker: Michael Sippey is VP Product at Medium, leading a team that helps more than 80 million readers a month discovery smart thinking on things that matter. Prior to joining Medium in 2017, Sippey was CEO and co-founder of Talkshow Industries, a startup focused on making great conversations easy to discover. He’s also held executive and product leadership roles at Twitter, SAY Media and Six Apart. He has a BA in English Literature from Colgate University, and an MBA from the Haas School of Business at UC Berkeley. He lives in Berkeley with his wife, his two daughters and his dog Scout.
  • Stripe Product Lead on Managing Product Managers Recorded: Oct 25 2018 57 mins
    Shreyas Doshi
    TOPIC: Stripe Product Lead on Managing Product Managers

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    About the Speaker: Since joining Stripe in 2016, Shreyas Doshi has been instrumental in building the product team and driving new growth. He currently leads product management for Connect - Stripe’s flagship solution for marketplaces and platforms. Prior to joining Stripe, Shreyas held product leadership roles at Twitter, Google and Yahoo. In addition, he is an investor in over 100 startups - including Junglee Games, Cozy and Soothe.
  • Vimeo fmr GM/SVP on T-Shaped Product Management Recorded: Oct 18 2018 44 mins
    Christophe Gillet
    Product management is a jack-of-all-trades role. However, it is important to be a master of some. How do you determine where to go deep and where to know enough to be effective? How do you develop the cross-section of skills to make yourself a more effective product manager? Join Vimeo fmr CPO Christophe Gillet to learn about “T-shaped product management” and how your personal “T” is most effective within your organization.



    About The Speaker: Christophe is the Chief Product Officer at Skillshare - where he runs product, design and engineering. Prior to joining Skillshare, Christophe was GM & Head of Product at Vimeo, where he led the product vision for the overall brand experience and development for Vimeo’s creator platform tools. In addition, Christophe has held product roles at eBay, Fan.TV, Adap.tv and iPreo.
  • Expedia fmr CMO on Solving the Paradox of Choice Recorded: Oct 11 2018 54 mins
    Jeff Warren
    TOPIC: Solving the Paradox of Choice - Bikes, Scooters and Cars - Oh My!

    ​In a world of increasing options, how do you quickly help consumers make choices without making them feel overwhelmed by the possibilities? How do you build a product that is resilient in an ever-changing landscape? Moreover, how do you do this without impacting conversion? Join Jeff Warren, former Head of Marketing at Expedia and current CEO of Migo to talk about the Paradox of Choice. Jeff will walk us through an example of how Migo has designed its product to help travelers make quick decisions and get moving to their destinations. He will also share a framework you can use for your product designs.

    About The Speaker: Jeff Warren is the founder and CEO of Migo, the search app for personal transportation that mixes rideshare, traditional taxis, car-share (i.e. Car2Go, ReachNow), bikes, scooters and public transit onto a single real-time mobile app.

    Prior to creating Migo, Jeff led the marketing team at Expedia for Travelocity and Wotif. During his tenure at Expedia Jeff also created the first marketing team to employ data scientists and machine learning systems, leading Metasearch (i.e. Kayak, TripAdvisor, Trivago) to move from contributing 1% of Expedia's hotel booking volume to over 20% in less than a year.

    In addition, Jeff held a variety of leadership and corporate development roles at Motorola, where he led the team that introduced Android products.
  • Gainsight CPO on Building Subscription-Based Products Recorded: Oct 4 2018 60 mins
    Karl Rumelhart
    What does it take to build products customers pay for forever? "A focus on keeping existing customers versus winning new ones," says Gainsight CPO Karl Rumelhart. Products designed for subscription need low churn and high net retention. They also need to meet the needs of another internal constituency: Customer Success Managers, in addition to Sales and Support. Rumelhart describes what product managers need to know about subscription models and how to approach gathering input and prioritizing against those tradeoffs. He also reveals how to make Customer Success Managers a key asset for the product team.

    About the Speaker: Karl Rumelhart is the Chief Product Officer at Gainsight. Karl is responsible for the product roadmap for Gainsight’s customer success platform. Karl has held senior product and marketing roles at VMware, leading product management for VirtualCenter and driving the acquisition of SpringSource. Karl has also run product teams at Jive and predictive analytics at Infer. Prior to his software career, Karl was an academic mathematician, lecturing at Stanford University after receiving a Ph.D. from Harvard University.
  • One Kings Lane Product VP on Building Your Product Career Roadmap Recorded: Sep 20 2018 50 mins
    Andrea Chesleigh
    As product managers, we’re highly proficient at putting together a roadmap for our products. What happens when we use the same focus and creative thinking when we think about our careers? Join Andrea Chesleigh, VP of Product at One Kings Lane, as she shares her experiences and learnings at companies like Zappos and Rent the Runway to build out her product career roadmap. Andrea will talk about her thought process and highlight how she uses the same critical thinking skills we normally use in our Product toolkit when shaping her career.

    About The Speaker: Andrea is the VP of Product and Engineering at One Kings Lane, a digital-first resource for making your home an expression of your personal style. She has spent over fifteen years in Product and Tech, and has led teams at startups and Fortune 500 companies, including Rent the Runway, Zappos, Time Warner, and Verizon. Andrea is passionate about solving hard (seemingly impossible) challenges, developing simple yet delightful products, building teams of entrepreneurial critical thinkers, and creating strategic outcomes with impact. She is a hands-on leader with a player/coach style, diving into the details with her team to partner, advise, and guide them to success.
  • Rover CTO on How to Fail Less Often: Do a Moderate Amount of Design Up Front Recorded: Sep 13 2018 56 mins
    Scott Porad
    Shoot-Ready-Aim. It's the classic recipe for failure. Let Scott walk you through his 14-point checklist for determining when it makes sense to do just a moderate amount of planning up front.

    About The Speaker: Scott Porad is the CTO at Rover.com, a sharing economy marketplace for dog boarding and dog walking. In addition, he is an owner of Do206.com, an event guide that answer the question, “what to do in Seattle?” Since 1995, Scott has been building industry leading web sites including Cheezburger, an early leader in the user-generated content space, launching drugstore.com, working on ESPN.com at Paul Allen's Starwave Corporation and for Seth Godin at Yoyodyne Entertainment. Scott lives online at http://scottporad.com and in real life with his family in Seattle.
  • Instagram Product Head on Monetizing Platforms Recorded: Sep 6 2018 54 mins
    Vishal Shah
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    About the Speaker: Monetization of social platforms has historically had a tension between the needs of the consumer and business sides of the product. Instagram Product Head Vishal Shah shares how Instagram eschewed this notion and embraced the business ecosystem to build a powerful Feed and Stories Ads business. He also talks about the future of the platform and how Instagram is evolving from place where businesses are discovered to a place where business is done.
  • Coinbase CPO on Innovation from First Principles Recorded: Aug 23 2018 63 mins
    Jeremy Henrickson
    What is innovation? How do you build a blockchain platform that accelerates the advent of an open financial system? How do you go about transforming complex industries like finance and insurance? Coinbase CPO Jeremy Henrickson shares stories from his career and other experiences about how meaningful innovation emerges from first principles. Jeremy will explain why he usually eschews conventional wisdom and why he believes that great products, great teams, and even great music grows from first principles thinking.

    About the Speaker: Jeremy Henrickson is the Chief Product Officer for Coinbase. He is responsible for the product, engineering, and design functions as well as emerging business units. In that capacity he has helped build the teams that create products to accelerate the advent of an open financial system. Jeremy formerly served as VP of Product Development at Guidewire and as the Director of Technology Services at Reactivity. He studied at Stanford University where he received his BS and MS in Computer Science.
  • Jet.com fmr Product VP on Building Better Products by Design Recorded: Aug 16 2018 62 mins
    Sarah Bernard
    How can Product leaders lead design organizations when they're not designers themselves? When done badly there is tension between the product and design teams because the business can easily distrust the intangible benefits of a thriving design team. Jet.com fmr Product VP Sarah Bernard shares a tried and true framework Product leaders can apply in their organization to ensure their design thinking is performing to its highest potential. Product leaders need this performance from design because it is an essential element for solving really hard product problems and getting to inspired solutions.

    About The Speaker: Sarah Bernard is COO at Crisis Text Line, a technology non-profit in the space of mental health that spreads empathy with innovation. Bernard has grown her career over the last 20 years in Tech. Previously she was VP, Product at Jet.com and held positions as General Manager, SVP and VP of Global Product with Expedia’s Hotwire, HP’s Snapfish.com, Johnson & Johnson’s BabyCenter.com, and Vantiv. Ms. Bernard leads Product, User Experience, Analytics, and Technology in comprehensive transformations with initiatives that accelerate growth. She applies innovative organizational design, process implementation, product discovery, development methodologies, and talent curating within her companies. By creating cultures that encourage risk-taking and excellence, she has enabled her companies to respond quickly to market disruptions and create disruptions themselves. Ms. Bernard holds a BA in Cognitive Science (the study of Artificial and Human Intelligence) from Brown University.
Products That Count
Products That Count is one of the largest communities of product managers, leaders and founders in the world. It provides insider access to founders and C-level execs such as Netflix Product VP, Crossing the Chasm legendary author, Trulia Founder, or Lyft CMO, via speaker series, podcasts, and invite-only executive retreats. Partners include WeChat, Yelp, LeanPlum, Pragmatic Marketing, and StartupDigest. Its venture arm, Mighty Capital, invests in companies building products that count once they have demonstrated product/market fit. More at ProductsThatCount.com.

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