Products That Count: Getting your first million mobile users Part 1

How do you go about launching products that attract millions of users? How do you go from ZERO to 1 MILLION users? Serial mobile entrepreneur and member of Facebook's Client Council, Joel Freeman shares his experience bringing fast growing apps to market and reveals what he learned along the way, including how to effectively design for virality and retention, how to maximise organic growth and invest in scaling paid opportunities, and what the future of the Appstore looks like. About the speaker: Joel Freeman is co-Founder and CEO of Grabble & Mobula. He has launched services that have reached millions of users and ha ve been featured by Apple in over 100 countries. Interested in starting businesses from a young age, which led to an accidental delivery of 1m playing cards in London Bridge with no means to distribute them, Joel is obsessed with the future of mobile. He sits on the Facebook Client Council and strategizes about the future of native app distribution.