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Microsoft fmr Product Lead on Scaling Product Research

You can do product research at any scale - from multi-million dollar budgets to multi-dollar budgets (and anything in-between). When you set out to on a research project, how do you find out what your customers need and what they’re willing to pay for your product at every stage of the product lifecycle? Microsoft fmr Product Lead Anne Weiler will share research best practices from her 20+ year career in tech at startups, mid-sized established companies, and large-scale enterprises. As a bonus, Anne will share thoughts on how to enter product management from other disciplines and what skills make a good product manager.



About The Speaker: Anne Weiler is CEO and co-founder of Wellpepper, a clinically-validated and award-winning platform for interactive treatment plans. She previously held global product management roles at Microsoft in new product development and emerging markets. She spent 3 years at Microsoft Russia leading the $300M Information Worker Business. Anne joined Microsoft in 2001 with the acquisition of a Canadian web content management company called Ncompass Labs. Anne holds a degree from the University of Waterloo and currently lives in Seattle.
Recorded Mar 14 2019 54 mins
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  • Experian Product Lead on When To Ignore User Feedback Recorded: May 9 2019 68 mins
    Mark Pydynowski
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    Speaker Bio: Mark Pydynowski is the Senior Director of Product at Experian - helping 300+ businesses protect 60M+ consumers by building enterprise-level products in a white-label format. Prior to Experian, Mark led new product management and business development for Capital One's Digital Commerce B2B team. Prior to Capital One, Mark was the CMO at HonestPolicy.com - a value-based comparison shopping engine for consumer insurance. Before HonestPolicy.com, he was the co-founder and CEO of SOMARK Innovations, Inc., a venture-backed life science company (acquired by Two Oceans Pty Ltd). Mark earned his BSBA from Washington University in St. Louis and currently lives in Austin.
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  • Shutterfly Product VP on The Power of Personalization Recorded: May 2 2019 61 mins
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  • Slack Product Lead on Product Careers for the Non-Technical PM Recorded: Apr 18 2019 67 mins
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    Surya Vanka
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    About The Speaker: Surya Vanka is the Founder and Chief Designer of Authentic Design - a firm that utilizes the “design swarms” theory to create unique product solutions for customers. Prior to starting Authentic Design, Surya worked for more than 15 years at Microsoft in many UX leadership roles - introducing the design thinking process to the company and pioneering the company’s first-ever Hackathon event. Prior to joining Microsoft, Surya was a design professor at the University of Illinois. Surya holds a degree from The Ohio State University and currently lives in Seattle.
  • Snap Kitchen fmr Product Lead on Reinventing Food Products Recorded: Apr 11 2019 56 mins
    Sushma Zoellner
    When it comes to how we source our meals, time and convenience are becoming more important than ever. As a result, restaurants are not the only game in town for quick access to food - meal solutions are being outsourced. How will this affect our eating habits in the long-term - and most importantly, how do these brands deliver fresh produce for their customers? Snap Kitchen fmr Product Lead Sushma Zoellner discusses the factors that should be considered when thinking about the food experience for customers



    About the Speaker: Sushma Zoellner is a Senior Director of Product at HEB Digital - focused on building solutions that make it easy for millions of Texans to get the food and products they need on a daily basis. Prior to joining HEB, Sushma worked in the food tech space at Snap Kitchen, a healthy prepared food company. She also worked at small B2B startups and larger B2C companies like RetailMeNot. She also received her MBA and a BS in Computer Science from The University of Texas at Austin.
  • Change.org Product VP on Driving Product Velocity Recorded: Apr 4 2019 70 mins
    Nick Allardice
    The speed of product velocity is decisive in the success or failure of features, products and companies. But the strategies and tactics that build capacity for fast execution are poorly understood. In addition, they are rarely successfully implemented. How can you increase efficiency in your team without adding headcount?. Change.org Product VP Nick Allardice shares the successes and failures from that journey - focusing on the top strategies and tactics to unlock your team’s velocity.

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    About the Speaker: Rita Sharma is a VP of Product at Salesforce - focusing on the company’s first health care product (Health Cloud). Prior to joining Salesforce, Rita was the Founder and CEO of FoundHealth.com - a consumer health website providing access to treatment solutions. In addition, Rita has held product/marketing positions at Lifescan and Handspring. Rita holds an MBA from UCLA and currently lives in Palo Alto, CA.
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    To shine as a product manager, you need to have successful product launches over and over again with products that perform well in the market. That said, you need to reinvent yourself a little bit with every new launch. How do you go about enhancing your skillset to become stand out from the crowd? Fitbit fmr Software Product Head Yasi Baiani will share insights on how to continuously improve as a product manager and ultimately differentiate your ideas in order to get the funding and support needed to build successful products.



    About the Speaker: Yasi Baiani is the VP of Product at Halo Neuroscience - building new solutions to expand neurotechnology’s capabilities to a variety of fields. Prior to joining Halo Neuroscience, Yasi led the product team at Fitbit - introducing several new platforms and features to one of the fastest-growing wearable tech companies. In addition, Yasi is a visiting professor at the University of California Berkeley - where she teaches courses on product management. Yasi holds an MBA from Harvard University and currently lives in San Francisco.
  • Microsoft fmr Product Lead on Scaling Product Research Recorded: Mar 14 2019 54 mins
    Anne Weiler
    You can do product research at any scale - from multi-million dollar budgets to multi-dollar budgets (and anything in-between). When you set out to on a research project, how do you find out what your customers need and what they’re willing to pay for your product at every stage of the product lifecycle? Microsoft fmr Product Lead Anne Weiler will share research best practices from her 20+ year career in tech at startups, mid-sized established companies, and large-scale enterprises. As a bonus, Anne will share thoughts on how to enter product management from other disciplines and what skills make a good product manager.



    About The Speaker: Anne Weiler is CEO and co-founder of Wellpepper, a clinically-validated and award-winning platform for interactive treatment plans. She previously held global product management roles at Microsoft in new product development and emerging markets. She spent 3 years at Microsoft Russia leading the $300M Information Worker Business. Anne joined Microsoft in 2001 with the acquisition of a Canadian web content management company called Ncompass Labs. Anne holds a degree from the University of Waterloo and currently lives in Seattle.
  • RetailMeNot fmr Product VP on Simplifying Product Strategies Recorded: Mar 13 2019
    Art Okamoto
    No matter where you work or what industry you’re in, there is one common question that is asked of product managers. That question is - "what's your strategy?" Whether at the corporate or product level, the purpose of "strategy" remains the same - it is the framework to guide a product or company to reach goals and realize its vision. RetailMeNot Product VP Art Okamoto will explain how he thinks about constructing a strategic framework that drives successful results for product organizations.



    About the Speaker: Art Okamoto is the former VP of Product at RetailMeNot, a leading savings destination connecting consumers with online and in-person retailers. Prior to joining RetailMeNot, Art worked at AliveCor, a company that is pioneering the creation of FDA-cleared machine learning techniques to enable proactive heart care. Art received in B.S. in Biochemistry from Cal Poly San Luis Obispo and a Ph.D. in molecular biology from University of California Irvine. Art currently lives in Austin.
  • Uber fmr. Product Lead on Measuring Your Performance Recorded: Feb 28 2019 54 mins
    Shalin Mantri
    There are many resources that talk about the Product Manager role, but how does one actually measure success in the role? What are the core competencies that define excellence, and how should product managers think about tracking their performance along these lines? Uber fmr. Product Lead Shalin Mantri will discuss Measuring Your Performance - including the competencies framework that calibrates product managers across Uber. In addition, Shalin will discuss what excellence looks like at different levels and how to have professional development conversations with your manager.



    About the Speaker: Shalin Mantri is the Head of Product for Skip Scooters. Prior to joining Skip, Shalin worked at Uber’s Advanced Technologies Group (ATG), helping accelerate the development and testing of self-driving vehicles. Prior to ATG, he founded and led the team that built Uber’s experimentation platform from the ground up, as well as led Uber’s rider experience (i.e. the mobile apps you and millions of others have used to get around the city!). He established the product management rubric being used to calibrate and level all PMs at Uber. Shalin Mantri is a graduate of Stanford University where he earned a double major in Computer Science and Economics, and a masters in Management Science and Engineering.
  • Zillow fmr Product Lead on Winning With Low-Velocity Products Recorded: Feb 7 2019 60 mins
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    About the Speaker: Elissa Kline is the Head of Product at Point, an early-stage real-estate FinTech company. Point is building a marketplace to enable homeowners to diversify their wealth by selling some of the equity in their homes without taking on additional debt. Prior to Point, Elissa was at Zillow where she oversaw the product roadmap for tools targeted at landlords and property managers. She is a director of the Cushing's Support & Research Foundation and was formerly a co-director of Cents Ability. Elissa holds a BA from Harvard College and an MBA from the Tuck School of Business at Dartmouth.
  • Flatiron Health Product VP on Building Trust Recorded: Jan 24 2019 66 mins
    Keith Cowing
    Speaker Bio: Keith Cowing is the VP of Product Management at Flatiron Health, where he builds products to help cancer patients live longer and healthier lives. He is also a career advisor at keithoncareers.com. Prior to joining Flatiron, Keith was the founder and CEO of Seamless Receipts (acquired by Sailthru) and a product manager at Twitter and LinkedIn. He received an MBA in entrepreneurship and a bachelor of science in electrical and computer engineering from Cornell University.


    Session Description: Trust is your fuel for success. But how do you build trust with customers so they buy and recommend your product? How do you convince investors to fund your idea? How do you get cancer doctors to trust your software in life and death situations? Flatiron Health Product VP Keith Cowing will answer these questions and more as he walks through his experience in building products, building companies, and building trust with demanding customers.
  • TechCrunch Product Lead on Managing Legacy Products Recorded: Jan 24 2019 50 mins
    Nicole Wilke
    Brand new products are built under great blue skies of possibility. It is much simpler to build a great product from the ground up than it is to inherit an in-market product with a long history and turn it around. Given our desire to innovate and move forward, how to do you work with members of your team who are used to “the way things have always been?” Most importantly, how do you connect with customers who feel the same way? TechCrunch Product Lead Nicole Wilke talks about the advantages of working on legacy products and review strategies that can drive them forward without having an existential crisis.



    About the Speaker: Nicole Wilke is the Head of Product at TechCrunch - where she leads the company's product, design, and engineering efforts. In addition to her work at TechCrunch, Nicole has overseen high profile products at Disney Interactive and Wired. She has also held roles as a management consultant and as a product designer.
  • Doppler Labs fmr CEO on Building For Your Ears Recorded: Jan 17 2019 50 mins
    Noah Kraft
    Speaker Bio: Noah Kraft is the former co-founder and CEO of Doppler Labs - which developed the first in-ear computer that harnessed the power of voice-driven commands and audio technology. Named as a Forbes 30 under 30 honoree in 2017, Noah led an 80-person team across all product functions at Doppler Labs. Earlier in Noah’s career, he worked for a number of startups in the tech and music industries in New York City.

    Session Description: In addition to innovations in mobile tech, the wearable revolution is completely changing how customers utilize products and interact with technology. Specifically, audible cues and commands from in-ear products have introduced a whole new level of interactivity and engagement. What factors led to the development of the products built for your ears and how do they become a reality? Doppler Labs fmr CEO Noah Kraft talks about how and why his team attempted to build the first in-ear computer - and examine the challenges that startups face in shipping software-enabled hardware.
  • Headspace Product VP on Building for Voice Recorded: Jan 10 2019 61 mins
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    About the Speaker: Randhir Vieira is the VP of Product at Headspace - leading the product team to achieve the organization’s mission of improving health and happiness around the world. Prior to Headspace, Randhir was the Chief Customer Officer at Mindflash, a leading cloud-based Learning Management System. He was also the VP of Product and Customer Care at Eyefi - and Senior Product Director at Yahoo.
  • Alexa fmr Product UX lead on Voice-Driven Products Recorded: Jan 10 2019 75 mins
    Phillip Hunter
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    About The Speaker: Phillip Hunter is the VP of Product at Pulse Labs - creating user experience solutions for voice-driven products. Prior to joining Pulse Labs, Phillip led the user experience team for Alexa at Amazon. In addition, Phillip managed user experience team for Amazon Web Services. Before his career at Amazon, Phillip worked on design teams at Microsoft’s application services group - including Bing, Office and Skype.
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