BigCommerce Product Management Head on Making Product Decisions

Presented by

Elena Leonova

About this talk

All Product Managers focus on understanding their users and user needs, product business model to deliver solutions accordingly, and balance them with business goals that the product has to meet. However, there are fundamental differences when building On-Premises vs. SaaS solutions that each great Product Manager needs to consider to make the right decision for the product and deliver an outstanding user experience. In this session, BigCommerce Director of Product Management, Elena Leonova, discusses making product decisions when building On-Premises vs. SaaS solutions. Elena Leonova is currently the Director of Product Management at BigCommerce, which is a versatile enterprise ecommerce solution. Prior to that she served as the Senior Manager of Product Management at Magento, where she was responsible and highly involved in the entire product development lifecycle, including: defining the product vision/strategy and the product roadmaps and tactical plans, gathering and prioritizing product and customer requirements/feedback, release(s) planning and preparation, Agile/Scrum product development, go-to-market initiatives from managing pre-released product stages to public release announcements.

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