fmr HomeAway VP of Engineering on Data-Driven Product Management

A great product manager reaches beyond specs and features and drives alignment throughout the organization. Having a data literate culture and practicing data-driven product management is probably the best way to do this in a company while avoiding management by opinion. In this session, data.world Co-Founder and CPO, Jon Loyens, goes beyond typical A/B testing talks and presents on how to align a company and its products effectively through data-driven product management. The talk starts with goal setting and value alignment and goes through process, tools, and strategy to create a great data-driven product management organization. This webinar is sponsored by our partners at Amplitude. Amplitude is the market-leader for Product Intelligence. Their platform's powerful combination of product analytics, data management, and behavioral targeting empowers teams to use customer insights to drive conversion and retention. Over 30,000 teams use Amplitude to grow their digital business. Learn more at amplitude.com. About the speaker: Jon Loyens is the Co-Founder and Chief Product Officer of data.world. In a past life, he was the VP of Engineering for Traveler Products at HomeAway, and before that, a VP of Engineering and Director of the Labs group at Bazaarvoice. As a long-time technology executive in Austin, he has seen the rise of data and analytics as a democratizing force. Jon brought A/B testing and data-driven product management to Bazaarvoice and massively expanded the data programs at HomeAway. Jon introduced GitHub to Bazaarvoice and made OSS contribute a major part of their culture. He’s seen the benefits of openness and transparency in software development and, at data.world, is bringing the same benefits to data and analysis work.