Building and launching a new Enterprise SaaS product from scratch is one of the hardest things a product manager can embark on. But how do you figure out how to take it from zero to $10 million and develop an effective go-to-market strategy? Box Product VP Alok Ojha dives into the Product/Market Fit journey and shares what he learned along the way, so you don't have to start from scratch on all dimensions and be left unsure of which direction to take.
Alok Ojha is VP of Products at Box, Inc. Box is the leader in the Cloud Content Management market with over 97,000 customers, including 68% of Fortune 500 companies. Our mission is to power how the world works together. At Box, Alok leads security and enterprise product portfolio, driving Box's product strategy, long-term roadmap, and vision. Alok has conceptualized, delivered, launched, and scaled products in the enterprise software, SaaS, and Cloud Security markets. Alok is a strategic thinker with a growth mindset and has proven execution and leadership experience. He has worked at leading Enterprise SaaS software companies, including Proofpoint and RSA. He has also worked at startups, including CloudPassage and Syncplicity. Alok enjoys working with technical founders of startups, advising them on how to execute on a new product from concept to launch to growth.