Webinar – The evolving role of investor relations

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Presented by

IR Magazine & Q4

About this talk

Inspired by the Harvard article on the changing role of investor relations, this webinar will explore the changing nature of responsibilities and the skills needed, and provide practical tips on how IROs can meet these evolving expectations. On the one hand, IROs are being asked to look beyond finances and earnings to deliver strategic advice to the C-suite and the board. On the other, with the vaccination roll-out going well, investors – now used to excellent service in the virtual world – are likely to expect the same from in-person events. To balance and meet these expectations, IROs need to work smarter, not harder. In this webinar we will discuss: • Planning for a blended approach to investor outreach vs a hybrid approach • Casting a wider net with a large-scale virtual event to gauge interest via analytics • Following up with a smaller-scale in-person investor event to maximize the C-suite’s time • Leveraging a CRM to track investors, note last communication and set next steps • Driving up value and driving down costs with a seamless, multi-pronged approach • Delivering exceptional experience for both in-person and virtual engagements IR Magazine has partnered with Q4 to deliver you this webinar. IR Magazine and Q4 will process your personal data for purposes connected with your attendance at the webinar and may send you marketing communications and information that may be of interest to you, as permitted under applicable law. You may choose to unsubscribe at any time by email with ‘unsubscribe’ in the subject line or by clicking on the “unsubscribe” link in any email from us or Q4. Your data will be processed in accordance with IR Magazine’s privacy policy: www.irmagazine.com/privacy and Q4's privacy policy:  www.q4inc.com/privacy-policy/default.aspx
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ABOUT IR MAGAZINE IR Magazine is the independent, global voice of the investor relations profession. We’ve been at the heart of the investor relations community for more than 30 years – covering the evolution from financial communications and PR to strategic investor relations and capital markets intelligence. IR Magazine is a truly global digital and events company – whether you prefer to read articles, attend forums, listen to podcasts or watch videos, we’ve got you covered. From ESG to earnings results, corporate access to corporate governance, we support public companies in meeting the needs and expectations of their investors and other stakeholders through our award-winning events and editorial coverage. - Independent: for more than 30 years, IR Magazine has operated as the only trusted, independent go-to source of information for the IR community. - Global: the capital markets are global and so is IR Magazine. We host events in North America, Europe and Asia and in 2022 we had website visitors from 206 countries, jurisdictions and regions around the world. - Best-in-class: while we’re used to presenting awards for best-in-class IR, we’re also no strangers to picking up awards for our industry-leading events and editorial coverage. - Trusted: more than 700,000 annual website visitors trust us as their go-to source for information about IR and the capital markets. - Cutting edge: the role of IR is drastically different today than it was just a decade ago. From emerging capital markets technology like Big Data and AI to ESG, stakeholder capitalism and equality, IR Magazine provides coverage of cutting-edge topics that will shape the future of our profession. - Whether you’re a leading IR professional looking to stay abreast of the latest market trends, a new entrant to the profession looking to learn or an organization looking to expand your reach to the IR community, IR Magazine is an unparalleled partner for you. ABOUT GOVERNANCE INTELLIGENCE Governance Intelligence was founded in 2002 to help corporate secretaries and other governance professionals develop a deeper understanding of their roles and become more effective in them at a time when publicly listed companies’ regulatory compliance requirements began to escalate amid a series of high-profile corporate accounting scandals. Governance Intelligence is a digital content and events company, providing a forum where governance experts and service providers can share their experience, insights and best practice recommendations on a wide range of critical issues, from corruption, internal investigations, e-discovery and records management to succession planning, executive compensation, proxy actions and shareholder engagement. Governance Intelligence is independently owned and today continues to serve a vital role in highlighting the achievements and expertise of a group of people who work outside the spotlight and are often isolated as the only individuals in their organizations focusing on these complex matters.