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D&B Hoovers Webinar Series - Monitoring Key Accounts

In this short webinar, we will look at how you can use D&B Hoovers to track compelling events in your key accounts and be first to respond. The practical demonstration will include:

•Smartlist monitoring and tracking of customer and prospects
•Utilising Conceptual Search and custom triggers
•Fine tuning tune a Smartlist for optimal results
Recorded May 21 2020 25 mins
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Presented by
Simon Knight, Product Director Steve Willmott, Solutions Consultant
Presentation preview: D&B Hoovers Webinar Series - Monitoring Key Accounts

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  • Channel
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  • ABM 2.0: Three Keys to ABM Success in the Next Normal Jun 23 2020 5:00 pm UTC 45 mins
    Jacob Landsman - Funding Circle US | Nicole Roth - Intel | Nipul Chokshi - Dun & Bradstreet
    Join us to learn how Funding Circle and Intel are thinking differently and using deep buyer insights to drive omni channel Account-Based engagement in their target markets.

    ABM is getting smarter and more data-driven than ever before. However, as marketers look to automate their Account-based programs further to improve results they continue to run into challenges related to poor data quality, disparate data silos and numerous manual tasks.
    Join us, to get a sneak peek on D&B’s next generation ABM platform to learn how you can:

    • Segment and align target audiences using intent, fit and risk
    • Activate omnichannel campaigns and engage with personalized buying experiences
    • Measure and optimize across the entire funnel and improve your ABM programs

    Speakers:
    Jacob Landsman - Head of Digital Marketing, Funding Circle US
    Nicole Roth - B2B Paid Media Manager, Intel US
    Nipul Chokshi - VP Marketing, Dun & Bradstreet
  • How You Can Out-sell and Outgrow the Competition in Today’s Economy Jun 18 2020 5:00 pm UTC 45 mins
    Tim Royston-Webb, EVP Strategy, HG Insights, Sean Crowley, Integrated Marketing Leader, Dun & Bradstreet
    Learn how to put an adaptable strategy in place to help your team identify the right markets to pursue, who will be receptive, who to avoid, and who is in-market right now.

    Join Dun & Bradstreet and HG Insights to learn how to help your Sales team:

    •Easily prioritize “in-market” prospects
    •Increase engagement and hit your sales targets
    •Uncover the right opportunities and convert pipeline faster
    •Identify and uncover risk and be more confident in the health of your pipeline

    Speakers:
    Tim Royston-Webb, EVP Strategy, HG Insights
    Over his 20+ year career, Tim has served as a leader overseeing the go-to-market, strategy and global revenue areas for several business intelligence organizations including Forrester, Ovum, GlobalData, Datamonitor and Informa Business Information. Tim was most recently the founder and CEO of Pivotal iQ which was acquired by HG Insights in 2018.

    Tim is a big data thinker with an analytical mindset. He is a thought leader on IT Spend and propensity modeling, and his current focus is on redefining the traditional thinking of sales and marketing professionals, working for IT and communications vendors and service providers, and educating them on how data can transform traditional sales and marketing processes to drive improved business outcomes.

    Sean Crowley, Integrated Marketing Leader, Dun & Bradstreet
    Sean Crowley is responsible for the development and execution of go-to-market strategy for the Sales and Marketing line of business, he sits at the nexus of content, inbound, outbound, website and sales enablement activities geared towards driving revenue growth. His experience working with customers of varying sizes across all major industries has confirmed for him that business growth is tied to the strategic use of data and analytics, and that continuous cultivation of good data helps accelerate the path from prospect to profitable customer.
  • Best Practices to Automate Lead Management in Salesforce Jun 17 2020 5:00 pm UTC 45 mins
    Devrah Childress, Salesforce Operations CRM Analyst, Deniz Olcay, Vice President of Product Marketing
    Sales and marketing operations teams play a pivotal role in maintaining and connecting the data that enables sellers to focus on their best opportunities and gives leaders confidence in their pipeline commitments and business decisions. With experts forecasting less but hotter leads, and extended sales cycle timelines, it’s more important than ever that your lead management system runs automated, lean, and efficient.

    Join us June 17th, to learn from Sales & Marketing Solutions VP, Deniz Olcay, and Salesforce Administrator Analyst, Devrah Childress, on how to best manage new data inputs and incoming leads entering your CRM system. In this 45-minute session you will learn how to:

    - Decrease manual data reconciliation from the onset
    - Prevent duplication with lead-to-account matching
    - Avoid incorrect lead routing into your CRM
    - Define a data-driven lead management framework

    Speaker Bios:
    Deniz Olcay is Vice President of Product Marketing for Sales & Marketing Solutions at Dun & Bradstreet, a leading global provider of business decisioning data and analytics. Deniz focuses on the role of data in fueling organizational growth strategies. His prior experience includes leading product development at a global sales consulting firm where he trained thousands of sellers on how to better communicate value. He holds an MBA from Babson College. You can find him @DenizDenzo on Twitter. 

    Devrah Childress is a certified Salesforce Administrator, Salesforce Platform App Builder, and Certified Six Sigma Green Belt. She provides strategy and technical support for Dun & Bradstreet’s lead routing processes and CRM integrated applications. Devrah believes in empowering customers through education and trust.

    Interested, but can’t make it? Register and we will send you the presentation recording after the webinar.
  • D&B Hoovers Webinar Series - Monitoring Key Accounts Recorded: May 21 2020 25 mins
    Simon Knight, Product Director Steve Willmott, Solutions Consultant
    In this short webinar, we will look at how you can use D&B Hoovers to track compelling events in your key accounts and be first to respond. The practical demonstration will include:

    •Smartlist monitoring and tracking of customer and prospects
    •Utilising Conceptual Search and custom triggers
    •Fine tuning tune a Smartlist for optimal results
  • Join Dun & Bradstreet for a Live Webinar: Restarting Small Business Recorded: May 20 2020 33 mins
    Joseph Pascaretta & Amber Colley, Dun & Bradstreet
    Position yourself to restart your small business successfully -- learn how to evaluate and maintain your key relationships, better manage your cash flow, and build an emergency plan. Speakers: Joseph Pascaretta, General Manager of Credibility at Dun & Bradstreet, and Amber Colley, Business Credit Specialist and Senior Vice President of Sales Training at Dun & Bradstreet. Length: 30 minutes

    As a business owner in Detroit during the 2008 financial crisis, Mr. Pascaretta will share his unique perspective on running two businesses during a crisis. Join Mr. Pascaretta and Ms. Colley for an engaging discussion on how to better position your business to endure financial hardship, navigate a shifting economy, and weather this and future storms.

    You’ll learn:
    •How to help evaluate and maintain your key business relationships
    •Ways you can better manage your cash flow
    •How to build an emergency plan to help protect your business

    We look forward to seeing you at the event.

    Meet Your Speakers:
    Joseph Pascaretta, General Manager, Credibility, Dun & Bradstreet
    Amber Colley, Business Credit Specialist and Senior Vice President of Sales Training, Dun & Bradstreet
  • An Opportunity for Growth with Customer Data Platforms Recorded: May 19 2020 33 mins
    Sam Tidswell Norrish, International CMO, Dun & Bradstreet, Barry Burns, Solutions Consultant, Lattice Engines, Richard Shore
    Join Dun & Bradstreet on Tuesday May 19th at 10am where we will help you chart your way through these uncertain times and demonstrate how you can simplify your MarTech Stack by using a Customer Data Platform.
  • 7th Annual B2B Sales and Marketing Data Report Recorded: May 12 2020 52 mins
    Kerry Cunningham, Sirius Decisions, Kate O'Leary, Brainshark, Sean Crowley, Dun & Bradstreet
    Breaking through the Data Dichotomy: Elevate Your Game from Data Operations to Revenue Operations

    The results are in! 500 of your B2B Sales and Marketing peers have spoken: data and data quality has never been more important. As a result, organizations must ensure high quality data across sales and marketing tech stacks. Organizations looking to establish best practices and turn data into a competitive advantage must focus on activating the data they have into their own key sales and marketing use cases.

    Join D&B and guest presenters from Sirius Decisions and Brainshark for a timely webinar and discussion on proven strategies you can apply to elevate your organization’s data game today. Presenters will cover:

    • Key findings and implications from the 7th annual B2B Sales and Marketing Data Report
    • How to set yourself up for success - key components for a successful data management practice that drive revenue
    • Real world transformations - how Brainshark evolved their Data Operations Practice into a Revenue Generating Data Operations center of excellence

    This webinar will offer the insights, perspectives and best practices for improving the ROI of your Sales & Marketing tech stack that you can put into place today.

    All registrants will receive a free copy of “The 7th Annual B2B Sales and Marketing Data Report: The Dichotomy of Data: The Key to Optimizing Your Data Quality Investment in 2020”.

    Meet your Speakers:
    Kerry Cunningham, VP and Principal Analyst of Marketing Operations, Sirius Decisions
    Kate O’Leary, Director of Operations, Brainshark
    Sean Crowley, Integrated Marketing Leader, Dun & Bradstreet
  • The global impact of the COVID-19 pandemic and how to safeguard supply chains Recorded: Apr 30 2020 28 mins
    Chris Laws, Head of Product & Strategy, Dun & Bradstreet
    The impact of the novel coronavirus outbreak on global supply chains has already been felt far and wide. How can we implement an effective emergency response that ensures security of supply in such a fast-moving crisis?

    Dun & Bradstreet's Chris Laws presented on CIPS' recent Managing Risk Breakfast Briefing, covering the following:

    - The ongoing impact of the COVID-19 outbreak on global supply chains
    - Implementing a data-driven approach to keep supply chains open whilst mitigating imminent, evolving risk
    - Learning from COVID-19 to safeguard your supply chain
  • Maintaining Business Momentum in a Pandemic Recorded: Apr 23 2020 63 mins
    Louise Cavanagh (D&B), Markus Kuger (D&B), Chris Laws (D&B), Ryan Morhard (WEF), Chris Southworth (ICC), Adrian Lovett (WWWF)
    Join Dun & Bradstreet and leading voices of the business world to hear how to maintain business momentum through the Coronavirus pandemic.

    As COVID-19 continues to spread across the world, the full impact to global economies and business is becoming apparent as firms continue to shut their doors and buying organisations focus on keeping essential processes running. Dun & Bradstreet economists forecasted weak global GDP growth in Q1 and only expect this to worsen.

    Over the past 178 years, Dun & Bradstreet has remained a constant through previous pandemics like the Spanish Flu, recessions, the Great Depression, world wars, globalisation, and much more. Through all of this, we’ve continued to help our customers maintain business momentum and now is no different.

    The use of data and technology is key to keeping the lights on, maintaining momentum and mitigating the level of disruption to businesses. In some cases, even through adversity, data and modern tools can accelerate processes, help to overcome lack of resources or allow organisations to tap into new avenues for opportunity to shore up their future revenues.

    In this webinar, experts from Dun & Bradstreet, the International Chambers of Commerce, the World Economic Forum and the World Wide Web Foundation will explore:

    •The latest on the impact on global markets and economies
    •Lessons from history on how to maintain business momentum through turbulent times
    •Threats to business and society, and the opportunity to create a powerful new narrative from the International Chambers of Commerce
    • The World Economic Forum's COVID Action Platform
    •How the web is a critical force for business continuity and in helping to curb the spread of covid-19 from the World Wide Web Foundation
  • D&B Hoovers Webinar: Data to Support Your Sales Teams During COVID-19 Recorded: Apr 8 2020 32 mins
    Simon Knight, Product Director Steve Willmott, Solutions Consultant
    To support our valued customers during the COVID-19 crisis, we are giving all D&B Hoovers users access to some of the most valuable content assets we offer. Now through May 31, all D&B Hoovers users have access to First Research Industry Profiles and our analytic tools: Decision HQ, Spend Capacity, and Growth Trajectory.

    Please join the D&B Hoovers Product Team for a 30-minute webinar to view a demo of these features and learn more about how this content can help support your sales, marketing, and business research productivity during this time.

    We will show you how you can use these tools to:
    •Identify locations with buying power
    •Segment opportunities by spend capacity or growth potential
    •Understand market trends that are important to your customers
    •Prepare for more effective engagement with call prep questions
    •Create targeted messaging that resonates with buyers
  • D&B Hoovers webinar series: Intelligent prioritization of accounts Recorded: Apr 2 2020 32 mins
    Simon Knight, Product Director Steve Willmott, Solutions Consultant
    As a valued D&B Hoovers customer, we would like to invite you and your teams to the first in a series of 20 minute webinars designed to help you get the most out of your D&B Hoovers subscription. We will review the exciting new features and enhancements and show you how you can leverage digital signals and advanced data and analytics in D&B Hoovers to develop precision in your account targeting.
  • The Business Impact of the Coronavirus and How to Safeguard Your Supply Chain Recorded: Mar 16 2020 57 mins
    Brian Alster - GM, Third-Party Risk & Compliance; Markus Kuger - Chief Economist; Andrew Wu - GM, China & Hong Kong
    Join Dun & Bradstreet to hear about the economic impact of the coronavirus and how to mitigate disruption.

    As the novel coronavirus spreads outside of China and countries around the world try to protect their citizens from the outbreak, the full impact of the virus is becoming more apparent.

    Dun & Bradstreet’s supply chain data and proprietary analytics confirm that at least 51,000 companies around the world have at least one direct (Tier 1) supplier in the impacted regions of China, Italy, and South Korea. That number increases to five million companies globally when second tier (Tier 2) suppliers in the impacted region are included.

    Data and analytics are key to understanding how your own supply chain could be disrupted. Businesses that understand the true impact to their own operations, and act proactively to diversify their portfolio of suppliers and limit dependencies, could see far less interruption to their operations than those that don’t.

    In this webinar, experts from Dun & Bradstreet in the UK, US, and China will explore:

    1. How the precautions taken to prevent the spread of the virus are affecting local and global economies, as well as business operations, as organisations struggle to navigate uncertainty.

    2. The impact on businesses’ supply chains and how you can identify and mitigate risk beyond your direct suppliers to minimise disruption.

    3. How business operations are resuming in China, with a look at the local economic situation.
  • An Essential Guide to Using Credit Reference Agencies Recorded: Feb 28 2020 6 mins
    Ben Houlihan, Senior Risk Product Manager, Dun & Bradstreet
    This short video covers:

    - An introduction to using credit reference agencies in your credit management practices
    - The top three things to consider when assessing the risk profile of a new customer
    - Best practice in ongoing portfolio management to identify risk exposure
  • How Can Technology Help to Maximize Data? Recorded: Feb 18 2020 2 mins
    Payal Jain, MD & Chair of Women in Data UK and Anthony Scriffignano, SVP & Chief Data Scientist, Dun & Bradstreet
    Technology is a huge opportunity for the data industry but how do we keep human input? Payal Jain, MD & Chair of Women in Data UK and Anthony Scriffignano, SVP & Chief Data Scientist, Dun & Bradstreet, answer this question.
  • What are the Challenges of Data? Recorded: Feb 6 2020 2 mins
    Anthony Scriffignano, Chief Data Scientist Ph.D, Dun & Bradstreet, Adam Leslie, European Sales & Marketing Solutions Leader
    From siloed data to data quality, Dun & Bradstreet’s Anthony Scriffignano and Adam Leslie discuss the challenges of data.
  • How to gain buy-in and budget: Turning data into ROI Recorded: Oct 10 2019 60 mins
    Adam Leslie - European Leader Sales & Marketing Solutions
    Data is a vital asset for all companies – yet we are sitting on a huge mountain of it that we don’t use effectively.

    89% of B2B sales and marketing professionals believe data quality drives the right campaigns but only half are confident in the quality of their data.

    While many marketers know the pain of dirty data, they find it difficult to relay that to their stakeholders.

    So how can this webinar help you understand the impact data quality can have on your business?

    In this webinar, you'll learn:

    1. What does best practice in data management really look like? And how to make a case for it?
    2. Whats the true cost of poor data?
    3. Understanding marketing's role at the centre of data-savy organisations
    4. How promoting excellence in data quality can benefit your standing career as a marketer
    5. Why data quality matters to stakeholders across the business - and how to get them onside
    6. How do you create and maintain a culture of data quality in all teams and departments?


    Speakers

    Adam Leslie is an expert in data commercialization, taking concepts through internal signoff, development, and sales to become a major revenue line.

    Joel Harrison, editor-in-chief and founder at B2B Marketing. Joel is an evangelist for B2B and a regular speaker at conferences and at inhouse marketing team meetings.

    Payal Jain, marketing director at JCURV and Women in Data. In 2016 Payal was recognised as the most influential data professional in the DataIQ Top 100 Leaders.

    Ganesh Chelliah Perumal - Principal solutions engineer at Salesforce

    Your personal data:

    The data we collect here will be used to manage your webinar booking, and provide you with useful and relevant sources of B2B Marketing content. Your data will also be shared with B2B Marketing and D&B who we are running this webinar in association with. For more information on how we manage your personal data please see our privacy policy.

    https://www.b2bmarketing.net/en-gb/b2b-marketing-privacy-policy
  • Global Business Risk Report from Dun & Bradstreet Recorded: Sep 27 2019 9 mins
    Dr. Warwick Knowles
    The Dun & Bradstreet Global Business Risk Report (GBRR) ranks the biggest threats from the global economic environment upon business. D&B’s latest report highlights a slight improvement in outlook for cross-border businesses, reversing the trend that had taken the score to its highest-ever level in the previous quarter.
  • Beneficial Ownership Monitoring: Learn about the Challenges and Practicalities Recorded: Jul 16 2019 57 mins
    Paul Westcott, Product Director, Dun & Bradstreet and Neil Isherwood, Subject Matter Expert, Dun & Bradstreet
    With the news of a recent leaked report by the National Crime Agency (NCA) warning Brexit could push British companies into 'greater contact with corrupt markets' and increase bribery, understanding who you are doing business with and who controls those businesses is now more important than ever. Add to that the increasing regulatory landscape and threat of financial and reputational risk, and it is clear that companies need to figure out how they can achieve that transparency more efficiently and with greater speed.

    Join Dun & Bradstreet's, Paul Westcott for a 45-minute webinar which will cover:

    •beneficial ownership, control and sphere of influence
    •challenges with building a full view
    •the practicalities of monitoring the information
    •assessing the impact of changes.
  • Aligning customer and vendor due diligence through technology Recorded: Jul 16 2019 42 mins
    Chris Laws, Global Head of Product Development, Dun & Bradstreet
    An increase in regulations, particularly in the US and UK, are adding complexity to due diligence requirements when onboarding new customers or vendors. A recent report from Dun & Bradstreet surveyed more than 600 procurement and compliance professionals, and found that teams are struggling to manage ever-changing rules while juggling multiple responsibilities.

    This webinar will explore the convergence in compliance and procurement strategic objectives and responsibilities, and how joined-up processes can accelerate progress towards the common objectives of reducing costs while streamlining third-party onboarding.

    During this webinar we will explore:
    - The impact of evolving regulation on the compliance and procurement functions
    - The top common priorities of compliance and procurement executives over the coming months
    - The benefits of intelligent automation for customer and vendor due diligence
    - How technology and data combined can be a powerful strategic driver.
  • An Essential Guide to Using Credit Reference Agencies Recorded: Jul 11 2019 7 mins
    Ben Houlihan, Senior Risk Product Manager, Dun & Bradstreet
    This short video covers:

    - An introduction to using credit reference agencies in your credit management practices
    - The top three things to consider when assessing the risk profile of a new customer
    - Best practice in ongoing portfolio management to identify risk exposure
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Dun & Bradstreet (NYSE: DNB) grows the most valuable relationships in business. By uncovering truth and meaning from data, we connect customers with the prospects, suppliers, clients and partners that matter most, and have since 1841. Nearly ninety percent of the Fortune 500, and companies of every size around the world, rely on our data, insights and analytics.

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  • Live at: May 21 2020 9:00 am
  • Presented by: Simon Knight, Product Director Steve Willmott, Solutions Consultant
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