How You Can Out-sell and Outgrow the Competition in Today’s Economy

Presented by

Tim Royston-Webb, EVP Strategy, HG Insights, Sean Crowley, Integrated Marketing Leader, Dun & Bradstreet

About this talk

Learn how to put an adaptable strategy in place to help your team identify the right markets to pursue, who will be receptive, who to avoid, and who is in-market right now. Join Dun & Bradstreet and HG Insights to learn how to help your Sales team: •Easily prioritize “in-market” prospects •Increase engagement and hit your sales targets •Uncover the right opportunities and convert pipeline faster •Identify and uncover risk and be more confident in the health of your pipeline Speakers: Tim Royston-Webb, EVP Strategy, HG Insights Over his 20+ year career, Tim has served as a leader overseeing the go-to-market, strategy and global revenue areas for several business intelligence organizations including Forrester, Ovum, GlobalData, Datamonitor and Informa Business Information. Tim was most recently the founder and CEO of Pivotal iQ which was acquired by HG Insights in 2018. Tim is a big data thinker with an analytical mindset. He is a thought leader on IT Spend and propensity modeling, and his current focus is on redefining the traditional thinking of sales and marketing professionals, working for IT and communications vendors and service providers, and educating them on how data can transform traditional sales and marketing processes to drive improved business outcomes. Sean Crowley, Integrated Marketing Leader, Dun & Bradstreet Sean Crowley is responsible for the development and execution of go-to-market strategy for the Sales and Marketing line of business, he sits at the nexus of content, inbound, outbound, website and sales enablement activities geared towards driving revenue growth. His experience working with customers of varying sizes across all major industries has confirmed for him that business growth is tied to the strategic use of data and analytics, and that continuous cultivation of good data helps accelerate the path from prospect to profitable customer.

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Dun & Bradstreet (NYSE: DNB) grows the most valuable relationships in business. By uncovering truth and meaning from data, we connect customers with the prospects, suppliers, clients and partners that matter most, and have since 1841. Nearly ninety percent of the Fortune 500, and companies of every size around the world, rely on our data, insights and analytics.