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Using new technology and data to create an enriched 360º customer view

Presented by

Dean Murphy, Dun & Bradstreet | Chris Sanders, Quantexa | Richard Love, Deloitte Digital

About this talk

If your data isn’t connected the chances are that customers are suffering fragmented experiences across channels, business lines and geographies. Today, a 360º view of your customer is critical to driving an enhanced customer experience and accelerated growth. Join the Experts from Dun & Bradstreet, Quantexa and Deloitte Digital on what’s driving industries in this direction and how new technology and approaches are unlocking value from customer data. You’ll learn: • What challenges companies face in creating a 360º view • How to embed 3rd party data in decision making across your organization • How organizations are unlocking value with this type of approach: > Enterprise Customer 360º > Network-based prospecting > Cross-sell and up-sell
Dun & Bradstreet

Dun & Bradstreet

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Dun & Bradstreet is a leading global provider of business decisioning data and analytics and has been supporting businesses for over 180 years. The Dun & Bradstreet Data Cloud offers the world’s most comprehensive business data and analytical insights to power today’s most crucial business needs - whether you're looking for information to support sales and marketing teams, compliance, procurement or finance teams and beyond. That’s why 90% of the Fortune 500, 70% of the Global 500, and companies of all sizes around the world, rely on Dun & Bradstreet to help grow and protect their businesses. Dun & Bradstreet’s mission is to deliver a global network of trust, enabling clients to transform uncertainty into confidence, risk into opportunity and potential into prosperity.
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