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Data driven sales as part of the digitisation strategy

Presented by

Thomas Mavroudis

About this talk

Agenda: • Requirements of modern sales approach • Increased lead quality by combining data • Benefits of increased sales efficiency • How D&B Hoovers responds to market requirements Learn how: • To engage with leads at the right time with relevance • Sales efficiency increases by working data driven
Dun & Bradstreet

Dun & Bradstreet

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Dun & Bradstreet is a leading global provider of business decisioning data and analytics and has been supporting businesses for over 180 years. The Dun & Bradstreet Data Cloud offers the world’s most comprehensive business data and analytical insights to power today’s most crucial business needs - whether you're looking for information to support sales and marketing teams, compliance, procurement or finance teams and beyond. That’s why 90% of the Fortune 500, 70% of the Global 500, and companies of all sizes around the world, rely on Dun & Bradstreet to help grow and protect their businesses. Dun & Bradstreet’s mission is to deliver a global network of trust, enabling clients to transform uncertainty into confidence, risk into opportunity and potential into prosperity.
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