Daphne International – Dynamic Pricing in the World of High Fashion

Presented by

Jin-Goon Kim, Partner & Managing Director

About this talk

Daphne International is one of the fastest growing shoe retailers in the world with 6,500 stores across China. Analyzing and forecasting sales was not easy — especially when dealing with thousands of stores and carrying thousands of models. Opera Solutions applied its products and know-how in Big Data analytics to provide predictive and prescriptive analytics. Now store managers and company executives can access accurate sales forecasts, predict winning models, determine optimal pricing, and better manage inventory. Business impact has been very positive, with a 5–10% margin improvement.

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