Open Innovation For All: The General Fusion Experience

Presented by

Brendan Cassidy, Siobhan Gibney Gomis

About this talk

Fortune 500s with robust innovation programs have long benefited from crowdsourcing Challenges, but what do smaller companies stand to gain? To find out, we’ll be speaking to Brendan Cassidy, Open Innovation Manager at General Fusion, a fusion energy technology company, which has just completed its first pilot program of three Challenges with InnoCentive. We’ll be discussing their experiences with running these Challenges, all of different types, including their original motivations, how they measured ROI and success, and the ways in which they are now further leveraging the Challenges.

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InnoCentive is your partner in enabling creative minds to solve problems that matter to you. Our Challenge Driven Innovation methodology and software result in fresh thinking and cost-effective problem solving, whether you want to crowdsource solutions from external Solvers or better harness the brainpower of your internal team. Our webinars feature top innovation experts and leaders within organizations such as Thomson Reuters and AstraZeneca, providing insight into our work, sharing success stories and providing best practices for crowdsourcing solutions - so that you too can innovate better. As well as providing a back catalogue of topical and informative webinars spanning a variety of industries and topics, we will be bringing you fresh new discussion-based content on a quarterly basis.