Create Incredible Customer Experiences Using Conversational Marketing

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Presented by

Kate Adams, Sr. Director of Demand Generation at Drift, and Tim Ozmina, Sr. Marketing Specialist at Marketo, an Adobe Company

About this talk

You'll learn: - How to incorporate chat bots into your overall marketing strategy - How, when, and why you should use conversational marketing - How to measure your success
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Marketo has grown into a leader in marketing automation, but at our core we are a company for marketers, by marketers. We wake up every morning thinking about how we can make life better for our fellow marketers. This passion has evolved into a vibrant community we call the Marketing Nation®–the marketers who are invested in our solution, and are the customers and partners who inspire us every single day