Designing Pharma organisations for success

Presented by

George Underwood

About this talk

Across all industries, people are changing the ways they engage with products, services, and brands. Meanwhile, the digital revolution is blurring the lines between personal and professional spaces. To stay relevant, pharmaceutical companies must re-evaluate their traditional commercial models and address the changing expectations of their customers—at scale. In this podcast, we’ll explore opportunities pharma marketers have to create engaging experiences that will deliver new types of value to meet their targets’ evolving expectations.

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